adidas lance un nouveau maillot pour les All Blacks

En amont du test match contre la France, adidas Rugby a dévoilé hier un nouveau maillot « alternatif » pour les All Blacks, l’équipe de Nouvelle-Zélande de rugby.

Ce nouveau maillot intègre les feedbacks des joueurs qui avaient demandé un design plus innovant, tout en en respectant la tradition du pays, un maillot à l’image de leur style de jeu. En réponse à cela, les designers d’adidas ont travaillé sur un nouveau design de maillot, faisant de cette nouvelle tunique all blacks, un maillot unique parmi la collection de maillots du peuple à la fougère. 

Le blanc reste la couleur principale de ce maillot alors que le noir des all blacks est visible sur le col, la poitrine et les épaules mais aussi sur les chaussettes et sur le short qui viennent compléter la silhouette de ce nouveau maillot.

Néanmoins, et ce pour la première fois, les logos des all blacks et d’adidas ont été légèrement tournés pour donner un effet asymétrique sur la poitrine du maillot.

Le nouveau maillot des All Blacks par adidas rugby
Le nouveau maillot des All Blacks par adidas rugby

Simon Cartwright, Senior Director d’adidas rugby, s’est exprimé sur ce nouveau maillot en disant : « Nous savons que le nouveau design de ce maillot va faire parler les fans. Les All Blacks offrent un jeu dynamique et créatif et nous pensons avoir réalisé un maillot qui représente ce dynamisme et cette créativité, à la fois dans l’apparence et les technologies employées. Au final, nous avons produit un maillot au design fortement inspiré par la créativité et le style de jeu des All Blacks. »

Ce nouveau maillot voit le jour après 2 ans de travail par les équipes d’adidas rugby, qui ont intégré les dernières technologies déjà utilisées pour le traditionnel maillot « domicile » des All Blacks.

Le capitaine des All Blacks, Kieran Read, qui a un rôle important dans la création du maillot, s’est aussi exprimé sur ce nouveau maillot : « Nous savons que les technologies utilisées dans la conception du maillot nous aident grandement sur le terrain et nous permettent de garder notre avantage. Nous portons rarement ce maillot alternatif  et nous sommes particulièrement heureux de jouer avec une nouvelle tunique pour ce Test Match contre la France. »

Le nouveau maillot sera disponible en taille adulte et enfant, aux prix respectifs de 85€ et 65€. Le maillot sera disponible dans les magasins adidas, chez tous les grands distributeurs d’articles de sport et de rugby dans le monde et en ligne sur www.adidas.com.

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