adidas dévoile sa nouvelle chaussure, la Predator Instinct

adidas a annoncé aujourd’hui le lancement de la gamme Predator Instinct, la toute dernière génération de la légendaire Predator, 20 Ans après sa version originelle. Le design de la Predator, rendue célèbre par des joueurs comme David Beckham et Zinedine Zidane, a été entièrement repensé de manière à rendre hommage  à la carrière et à l’instinct animal des joueurs qui l’ont portée. Le lancement de la chaussure « Predator Instinct » se distingue par un retour au coloris mythique : rouge, blanc et noir. 






Au niveau technologique, la Predator Instinct met à nouveau l’accent sur le contrôle avec les dernières innovations d’adidas. La principale innovation concerne le Control Frame révolutionnaire, qui s’étend tout autour de la chaussure jusqu’à l’avant, garantissant un niveau d’accroche, un toucher et un contrôle de balle encore meilleur. La Predator Instinct est la chaussure de football ultime pour les dribbles et les changements de direction rapides, symboles des prédateurs qui utilisent leur instinct pour chasser. Les joueurs qui portent ces chaussures possèdent ce même type d’instinct, comme Mesut Özil, ambassadeur de la marque pour cette chaussure, dont les qualités d’anticipation, de toucher et de vision sont essentielles pour maîtriser le jeu. La nouvelle « Predator Instinct » est l’incarnation matérielle de toutes ces qualités.





Pour célébrer les 20 ans et pour rendre hommage aux 14 générations précédentes du modèle Predator, adidas va sortir 14 nouvelles versions de la Predator Instinct au cours de l’année 2014. Parmi celles-ci figurera la Revenge Instinct, déclinée en trois versions qui s’inspireront respectivement des designs originaux de la Predator 1994, de l’Accelerator 1998 et de la Mania 2002. Une édition spéciale Solar Blue de la Predator Instinct sera également disponible à la vente, exclusivement dans les magasins Intersport. Des joueurs tels que Xavi Hernandez, Edin Dzeko, Andrea Poli et Julien Draxler fouleront les pelouses avec ce coloris Solar Blue exclusif. Des rééditions qui sauront plaire à coup sur aux fans de football qui avaient à leurs pieds la predator pour la première fois sur le terrain lors de leurs premiers matchs en club.


Quelques-unes des plus grandes stars du football, Mesut Özil et Ángel Di María en tête, porteront ces chaussures une fois de retour dans leurs clubs. La chaussure de Football Predator Instinct sera aussi portée par de nombreux joueurs des plus grands championnats de Football dont Oscar, Steven Gerrard, Riccardo Montolivo, Xabi Alonso, ou encore Clément Grenier en France.

Le lancement la Predator Instinct sera accompagné d’une communication massive sur les réseaux sociaux avec le hashtag #predatorinstinct, en magasin, et en investissements publicitaires tous supports. Notons aussi qu’à la rentrée, un Truck adidas ira à la rencontre des pratiquants de football indoor et outdoor  pour proposer aux clubs des tests produits expérientiels de la Predator autour de la notion d’instinct.

27 Commentaires

  1. Thanks for any other wonderful post. The place else may just
    anyone get that kind of information in such an ideal means of writing?
    I have a presentation next week, and I’m on the look
    for such information.

  2. My brother recommended I may like this web site. He was once totally right.
    This post truly made my day. You cann’t imagine simply how
    a lot time I had spent for this info! Thanks!

  3. Do you mind if I quote a couple of your articles as long
    as I provide credit and sources back to your site?
    My blog site is in the exact same area of interest as yours and my visitors would certainly benefit from a lot of the information you
    provide here. Please let me know if this alright with you.

  4. You really make it appear so easy along with your presentation however I to find this matter to be really something
    which I believe I might never understand. It kind of feels too complex and extremely broad for
    me. I am taking a look forward on your next put up, I will try to get the cling of it!

  5. Heya! I just wanted to ask if you ever have any trouble with hackers?
    My last blog (wordpress) was hacked and I ended up losing a
    few months of hard work due to no backup. Do you have any methods
    to protect against hackers?

  6. I blog often and I genuinely appreciate your content.

    The article has truly peaked my interest. I’m going to take a note of your blog and keep checking for new information about
    once a week. I subscribed to your RSS feed too.

  7. You’re so cool! I don’t believe I have read anything like this before.

    So great to discover somebody with original thoughts on this subject matter.
    Seriously.. many thanks for starting this up. This website is something that is required
    on the web, someone with a little originality!

  8. This design is spectacular! You certainly know how to keep a reader amused.
    Between your wit and your videos, I was almost moved to start my own blog (well, almost…HaHa!) Excellent job.
    I really loved what you had to say, and more than that,
    how you presented it. Too cool!

  9. Fantastic items from you, man. I have be mindful your stuff prior to and you are simply too excellent.
    I really like what you’ve acquired right here, certainly like what you’re saying and the way in which in which you are saying it.
    You are making it enjoyable and you continue to care for to stay it wise.
    I can not wait to learn far more from you. This is really
    a great website.

  10. Wow! This blog looks exactly like my old one! It’s on a entirely different subject
    but it has pretty much the same page layout and design. Great choice of colors!

  11. My partner and I stumbled over here different
    website and thought I should check things out.

    I like what I see so i am just following you. Look forward to
    finding out about your web page yet again.

  12. I am really inspired with your writing skills and also with the layout for your weblog.
    Is this a paid subject matter or did you customize it your self?

    Anyway stay up the nice quality writing, it’s rare to peer a great blog
    like this one today..

  13. If you wish for to increase your experience only keep visiting
    this website and be updated with the newest information posted here.

  14. You’ve made some really good points there. I checked on the web for more information about the issue and found most individuals will go along with your views on this site.

  15. Magnificent web site. Plenty of useful information here.
    I am sending it to a few buddies ans also sharing in delicious.
    And naturally, thank you in your sweat!

  16. Howdy! This is kind of off topic but I need some guidance
    from an established blog. Is it very hard to set up your
    own blog? I’m not very techincal but I can figure things out pretty quick.
    I’m thinking about creating my own but I’m not sure where to start.
    Do you have any points or suggestions? Cheers

5 Rétroliens / Pings

  1. adidas dévoile sa nouvelle chaussure, la...
  2. Gagne ta place pour adidas Predator The Game
  3. adidas Predator The Game, on vous raconte tout
  4. adidas dévoile la predator crazylight
  5. Football : adidas dévoile un nouveau modèle de Predator ! |

Laisser un commentaire

Votre adresse de messagerie ne sera pas publiée.