Blake Griffin et DeAndre Jordan, un duo de basketteurs pour faire la promotion du nouveau service de Google

Blake Griffin De Andre Jordan Google Duo publicité

L’heure est grave. Blake Griffin et DeAndre Jordan, tous deux joueurs de la franchise des Los Angeles Clippers, sont fâchés et ne se parlent plus.

Vont-ils rester longtemps sans se parler ? La dernière publicité de l’agence 72andSunny pour l’application Google Duo nous donne une première réponse à cette question où les joueurs prêtent leur voix à un pot de ketchup et de moutarde qui discutent via Google Duo pour mettre fin à leur dispute et essayer de comprendre ce quiproquo.

Google Duo, disponible sur iOS et Androïd, a pour objectif de concurrencer sérieusement l’application Facetime d’Apple puisqu’elle permettra à des utilisateurs Androïd d’effectuer des video calls avec leurs amis, propriétaire d’iPhone, et ce tout simplement grâce à cette application au design simple et claire.

Avec cette publicité, l’agence 72AndSunny renforce ses « credentials » dans le monde du sport. Agence pub d’adidas, 72AndSunny n’en est pas à son premier essai puisque l’agence a déjà réalisé les différentes publicités « Creators » : « Sport Needs Creators », « Basketball Needs Creators » avec la superstar James Harden et « Football Needs Creators » avec le talentueux Paul Pogba ou encore « Creators Never Follow » avec Damian Lillard.

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