La Caisse d’Epargne lance sa campagne pour les Jeux Olympiques de Rio 2016

De la préparation à la qualification, la quête des Jeux Olympiques symbolise l’étape ultime de toute carrière sportive. Les Jeux Olympiques représentent également un rêve de performance, de dépassement de soi et d’accomplissement pour les athlètes. C’est pourquoi la Caisse d’Epargne a décidé d’accompagner le rêve olympique pour Rio de 18 athlètes.

Pour accompagner ces 18 athlètes, la Caisse d’Epargne a décidé de parrainer une série de programmes courts, intitulée « Partageons les rêves de l’Equipe de France Olympique ». Ces programmes courts, diffusés à partir du 11 mars sur France 2 et France 3, dévoilent la préparation et les rêves olympiques de 18 athlètes en route pour Rio.

Thierry Martinez, directeur de la communication de la Caisse d’Epargne, explique : « Les Jeux Olympiques sont l’événement sportif mondial préféré des français et sont synonymes de rêve pour 73% des français*. A cinq mois de la cérémonie d’ouverture de Rio, et alors que nous sommes partenaires du Comité National Olympique et Sportif Français, nous avons tout naturellement souhaité soutenir ces films sur le rêve olympique. Nous avons par ailleurs été séduits par la réalisation qui dévoile les athlètes d’une manière esthétique et dynamique au cœur de leur entraînement, dans la quête de leurs ambitions olympiques ».

Ces programmes courts de 52 secondes visent à valoriser l’athlète dans sa préparation physique et mentale, et de plonger le téléspectateur en immersion au cœur de la discipline sportive.

Alliant, lifestyle, décors naturels, images soignées, lumières travaillées, les 18 films ont été produits par l’agence 80 Agency et réalisés par Rafaël Levy. Ils seront diffusés du 11 mars au 8 mai sur France 2, les samedis vers 15h30 et les dimanches vers 17h20 et sur France 3 les vendredis et les samedis vers 20h. Voici les vidéos de Michaël Guigou et Pascal Martinot-Lagarde diffusés ce week-end.

Michael Guigou - Caisse d'Epargne - Jeux Olympiques Rio 2016

Les 18 athlètes de la Team Caisse d’Epargne dans cette série de programmes courts sont Pascal Martinot-Lagarde, Michaël Guigou, Pierre-Ambroise Bosse, Dorian Coninx, Aurélie Chaboudez, Sophie Duarte, Timothey N’Guessan, Valentin Lavillenie, Arnaud Hybois, Simon Denissel, Thierry Omeyer, Paoline Salagnac, Nicolas Batum, Paule Baudouin, Jérémy Stravius, Cléopatre Darleux, Fabien Gilot et Céline Dumerc.

Pour accompagner ce parrainage TV, Caisse d’Epargne a créé un écosystème digital à travers ses réseaux sociaux Team Caisse d’Epargne sur Facebook, Twitter, YouTube et Instagram, pour faire découvrir également les coulisses des tournages avec des galeries photos et les making-of.

39 Commentaires

  1. Wonderful work! This is the kind of info that are meant to be shared across the
    internet. Disgrace on the seek engines for now not positioning this submit
    upper! Come on over and talk over with my website .
    Thank you =)

  2. Spot on with this write-up, I truly think this website needs a lot more attention. I’ll
    probably be back again to see more, thanks for the info!

  3. Very nice post. I just stumbled upon your
    blog and wished to say that I’ve really loved browsing your weblog posts.
    In any case I’ll be subscribing to your rss feed and I am hoping
    you write once more soon!

  4. I blog often and I seriously appreciate your information. The article has truly peaked my
    interest. I’m going to book mark your blog and
    keep checking for new details about once per week. I opted in for your RSS feed as well.

  5. When someone writes an paragraph he/she maintains the thought of a
    user in his/her mind that how a user can be aware of it. So that’s why this post is amazing.
    Thanks!

  6. Hmm it looks like your blog ate my first comment (it was super long) so I guess I’ll just sum
    it up what I had written and say, I’m thoroughly enjoying
    your blog. I too am an aspiring blog blogger but I’m still new to everything.
    Do you have any recommendations for first-time blog writers?
    I’d really appreciate it.

  7. I’ve read a few excellent stuff here. Certainly value bookmarking for revisiting.
    I surprise how a lot effort you set to make the sort
    of great informative web site.

  8. Thanks , I have just been searching for info approximately this topic for ages and yours is the best I’ve discovered so far.

    However, what about the bottom line? Are you certain concerning the supply?

  9. Hey there excellent blog! Does running a blog like this require a lot
    of work? I have absolutely no understanding of coding however I had been hoping to start my own blog soon. Anyway, if you have any suggestions or techniques for new blog owners please share.
    I know this is off subject but I simply wanted to ask. Thanks!

  10. I am extremely impressed with your writing skills and also with the layout on your
    blog. Is this a paid theme or did you customize it yourself?
    Anyway keep up the nice quality writing, it’s rare to see a great blog like
    this one today.

  11. It’s awesome to pay a quick visit this website and reading the views
    of all friends about this paragraph, while I am also eager
    of getting knowledge.

  12. Hey There. I discovered your blog the usage of msn. That is
    a really well written article. I will be sure to bookmark it and come back to
    learn extra of your helpful information. Thank you for
    the post. I will certainly comeback.

  13. Hey there terrific blog! Does running a blog such as this take a large amount of work?
    I have no knowledge of coding however I had been hoping to start
    my own blog in the near future. Anyways, should
    you have any recommendations or techniques for new blog owners please share.
    I understand this is off topic nevertheless I just needed to
    ask. Appreciate it!

  14. Genuinely no matter if someone doesn’t know after that its up to
    other people that they will help, so here it occurs.

  15. What’s up, this weekend is nice designed for me,
    for the reason that this time i am reading this impressive educational paragraph here
    at my house.

  16. I’m not sure why but this site is loading incredibly slow for me.
    Is anyone else having this issue or is it a issue on my
    end? I’ll check back later on and see if the problem still exists.

  17. This design is incredible! You certainly know how to keep a reader amused.
    Between your wit and your videos, I was almost moved to start my own blog (well, almost…HaHa!) Great job.

    I really enjoyed what you had to say, and more than that,
    how you presented it. Too cool!

  18. Excellent, what a weblog it is! This webpage presents
    valuable facts to us, keep it up.

  19. I feel that is among the such a lot important info for me.

    And i am satisfied studying your article. However wanna commentary
    on some common things, The web site style is great, the articles is truly great : D.
    Just right process, cheers

  20. At this time it looks like Movable Type is the best blogging platform out there right now.
    (from what I’ve read) Is that what you are using on your blog?

  21. When some one searches for his essential thing, thus he/she needs to be available that in detail, so
    that thing is maintained over here.

  22. Can I simply just say what a relief to uncover somebody that really knows what they are talking about over the internet.

    You actually know how to bring an issue to light and
    make it important. A lot more people must look at this and understand this
    side of your story. I was surprised that you are not more
    popular because you most certainly possess the gift.

  23. Good day! I just want to give you a big thumbs up
    for your excellent info you’ve got here on this post.
    I’ll be returning to your site for more soon.

  24. Spot on with this write-up, I truly believe that this amazing site needs a
    great deal more attention. I’ll probably be back again to read more,
    thanks for the information!

  25. It’s really very complicated in this busy life to listen news on TV, so I simply use web for that reason, and obtain the most recent
    news.

  26. I like what you guys tend to be up too. This sort of clever work and coverage!
    Keep up the terrific works guys I’ve added you guys to my personal
    blogroll.

  27. Wow, fantastic blog format! How long have you been running a blog for?
    you made running a blog look easy. The entire glance of your site is magnificent,
    let alone the content material!

  28. Heya i’m for the first time here. I found this board and I find
    It truly useful & it helped me out much. I hope to give something back and aid others like you helped me.

  29. We are a gaggle of volunteers and starting a new scheme
    in our community. Your site provided us with helpful info to work on. You’ve performed a formidable task
    and our whole community can be grateful to you.

  30. lks8JO You, my friend, ROCK! I found exactly the info I already searched all over the place and simply could not find it. What a great web site.

Laisser un commentaire

Votre adresse de messagerie ne sera pas publiée.


*