La LNV démarre sa nouvelle saison en mode « Comics »

Il est rare qu’on parle de volley-ball sur Sportsmarketing.fr tant ce sport manque de visibilité et donc de partenariats. Néanmoins, avec l’engouement lié à la belle performance de l’équipe de France aux Championnats du Monde (4ème), le volley-ball  commence à regagner ses lettres de noblesse auprès du grand public.

Pour la saison 2014/15, la Ligue Nationale de Volley (LNV) lance une campagne de communication 2014-2015, articulée autour de la BD, afin d’attirer un plus large public.

Après un exercice 2013-2014 pendant lequel les joueuses et joueurs de LAF (Ligue A Féminine), LAM (Ligue A Masculine) et LBM (Ligue B Masculine) nous ont fait voyager jusqu’aux Finales des championnats à Paris, la LNV développe sa communication pour la saison à venir, en s’inspirant des bandes dessinées américaines, les « comics », et en plaçant les différents acteurs du volley comme « super-héros », participant à la nouvelle aventure du volley. Les gestes du volley seront largement mis en avant, tout comme les héros de chaque évènement.

LNV_20142015

L’histoire des super-héros de la saison 2014-2015 commence dès maintenant, et s’arrêtera le 9 mai 2015, où les super-héros s’affronteront pour la victoire finale.

A noter que d’un point de vue visibilité, le championnat de France est toujours diffusé par Ma Chaine Sport, chaine de sport de Numericable, pour la saison 2014/15, avec Beauvais/Tours qui sera le premier match diffusé le dimanche 19 octobre 17h. La Supercoupe entre Paris et Tours organisée à Paris le mardi 14 octobre sera diffusée par l’Equipe 21 à 20h30. Pour les filles, la LNV et les clubs féminins espèrent ardemment pouvoir annoncer dans quelques jours le 1er diffuseur exclusif du championnat féminin dès cette saison et la programmation pour l’Open féminin des 24 et 25 octobre à St Dié des Vosges.

Mais plus intéressant, des discussions ont eu lieu depuis plusieurs mois entre tous les acteurs médias et la LNV au sujet de la médiatisation des différentes compétitions à partir de la saison 2015/16. Bien évidemment one ne peut que penser à BeIn Sports qui a diffusé le championnat du Monde de volley-ball en Pologne et à la déclaration de Florian Houzon, son rédacteur en chef qui a vanté le rôle de BeIn Sports comme producteur et diffuseur du tournoi de qualifications de ce même championnat du monde qui a lancé l’équipe de France dans sa formidable aventure mondiale. Alors, à quand le volley-ball sur BeIn Sports ?

47 Commentaires

  1. Hello, i think that i saw you visited my blog so i came to “return the favor”.I am trying
    to find things to improve my site!I suppose its ok to use some of your ideas!!

  2. Heya just wanted to give you a quick heads up and let you know a
    few of the pictures aren’t loading properly. I’m not sure why but
    I think its a linking issue. I’ve tried it in two different web browsers
    and both show the same results.

  3. Having read this I believed it was extremely enlightening.
    I appreciate you finding the time and energy to put this short
    article together. I once again find myself personally spending a lot of time
    both reading and commenting. But so what, it was still worthwhile!

  4. Excellent blog you’ve got here.. It’s hard to find high-quality writing like yours nowadays.
    I truly appreciate people like you! Take care!!

  5. I think the admin of this site is in fact working hard in support of
    his web site, as here every material is quality based information.

  6. Wow that was strange. I just wrote an really long comment but after I clicked submit
    my comment didn’t appear. Grrrr… well I’m not writing all that over again. Regardless, just wanted
    to say superb blog!

  7. Having read this I believed it was really informative.
    I appreciate you taking the time and effort to put this article together.
    I once again find myself personally spending a lot of time both reading
    and commenting. But so what, it was still worthwhile!

  8. I constantly emailed this weblog post page to all my contacts, since if like to read
    it afterward my links will too.

  9. Hey just wanted to give you a quick heads up. The words
    in your post seem to be running off the screen in Chrome. I’m
    not sure if this is a format issue or something to do with web browser compatibility but I figured I’d post
    to let you know. The design look great though! Hope you
    get the problem resolved soon. Cheers

  10. What i don’t understood is in fact how you are now not actually
    much more smartly-appreciated than you may be now.
    You are so intelligent. You know thus significantly in relation to this subject, made me for my part believe it from so many various angles.
    Its like women and men are not fascinated unless
    it’s one thing to do with Woman gaga! Your own stuffs excellent.
    All the time handle it up!

  11. Sweet blog! I found it while browsing on Yahoo News. Do you have any
    suggestions on how to get listed in Yahoo News? I’ve been trying for a while but I never seem to
    get there! Many thanks

  12. Thank you for any other wonderful article. Where
    else may just anyone get that kind of info in such
    an ideal manner of writing? I have a presentation subsequent week, and
    I am on the search for such information.

  13. Thank you a bunch for sharing this with all of us you actually realize what you’re speaking approximately!
    Bookmarked. Kindly also visit my site =). We could have a link alternate agreement among us

  14. Undeniably imagine that which you said. Your favourite reason seemed to
    be on the net the easiest thing to remember of.
    I say to you, I definitely get annoyed while people
    think about issues that they just do not recognise about.
    You managed to hit the nail upon the top as smartly as defined
    out the entire thing without having side-effects , people can take a signal.

    Will probably be again to get more. Thank you

  15. Hello! Do you know if they make any plugins to protect against hackers?
    I’m kinda paranoid about losing everything I’ve worked hard on. Any suggestions?

  16. hi!,I like your writing so a lot! share we keep up a correspondence extra approximately your article on AOL?

    I require a specialist in this space to resolve my
    problem. May be that’s you! Having a look ahead to see you.

  17. My relatives always say that I am killing my time
    here at net, but I know I am getting familiarity everyday by reading thes pleasant
    content.

  18. It’s a pity you don’t have a donate button! I’d definitely
    donate to this fantastic blog! I suppose for now i’ll settle for bookmarking and adding your RSS feed to my Google account.

    I look forward to fresh updates and will share this website with my
    Facebook group. Chat soon!

  19. Hello there! Do you use Twitter? I’d like to follow you if that would be okay.
    I’m undoubtedly enjoying your blog and look forward to new updates.

  20. Amazing! This blog looks exactly like my old one!
    It’s on a completely different subject but it has pretty much the same page layout
    and design. Superb choice of colors!

  21. You really make it seem so easy with your presentation but
    I find this topic to be actually something which I think
    I would never understand. It seems too complicated and very broad for me.
    I am looking forward for your next post, I will try to get the hang of it!

  22. My family members always say that I am killing my time
    here at net, except I know I am getting experience all
    the time by reading thes nice articles.

  23. Hi are using WordPress for your blog platform?
    I’m new to the blog world but I’m trying to get started and
    set up my own. Do you require any html coding knowledge to make
    your own blog? Any help would be greatly appreciated!

  24. When someone writes an post he/she keeps the image of a user
    in his/her brain that how a user can be aware of it.

    So that’s why this paragraph is outstdanding. Thanks!

  25. First of all I would like to say superb blog!
    I had a quick question which I’d like to ask if you
    don’t mind. I was interested to find out how you center yourself and clear your mind
    prior to writing. I have had a difficult time clearing my mind in getting my ideas
    out there. I do take pleasure in writing however it just seems
    like the first 10 to 15 minutes are generally lost just trying to figure
    out how to begin. Any ideas or tips? Many thanks!

  26. Thanks for another informative site. Where else may I am
    getting that type of info written in such an ideal
    manner? I’ve a mission that I am just now operating
    on, and I’ve been at the look out for such information.

  27. It’s actually a nice and helpful piece of info.
    I’m happy that you simply shared this helpful info with us.

    Please stay us up to date like this. Thank you for sharing.

  28. I was extremely pleased to find this web site. I wanted
    to thank you for your time just for this fantastic read!!

    I definitely enjoyed every part of it and i also have you book-marked to look at new stuff in your web site.

  29. Great beat ! I wish to apprentice at the same time
    as you amend your site, how can i subscribe for a weblog site?
    The account helped me a applicable deal. I had
    been tiny bit familiar of this your broadcast offered bright clear concept

  30. I don’t even understand how I ended up right here, but I believed this
    publish was once great. I do not recognise who you might be but
    certainly you’re going to a well-known blogger in the event you are
    not already. Cheers!

  31. It’s actually very complicated in this busy life to listen news on Television, so I
    only use internet for that reason, and obtain the most up-to-date news.

  32. We are a gaggle of volunteers and opening a new scheme in our community.
    Your website provided us with valuable information to work on. You
    have performed a formidable task and our entire neighborhood shall be thankful
    to you.

  33. When I originally commented I seem to have clicked
    on the -Notify me when new comments are added- checkbox and from
    now on each time a comment is added I recieve 4 emails with the exact same comment.
    Perhaps there is an easy method you can remove me from that service?
    Kudos!

  34. Greate pieces. Keep writing such kind of information on your blog.

    Im really impressed by it.
    Hi there, You’ve done a fantastic job. I will certainly digg it and personally recommend to my friends.
    I am confident they’ll be benefited from this site.

  35. Excellent post. I used to be checking constantly this
    weblog and I am inspired! Extremely useful info specially the remaining phase 🙂 I maintain such
    info a lot. I was seeking this certain information for a long time.
    Thank you and good luck.

  36. Hi there! Do you know if they make any plugins to safeguard against hackers?
    I’m kinda paranoid about losing everything I’ve worked hard on.
    Any tips?

  37. Hey there just wanted to give you a quick heads up.
    The text in your post seem to be running off the
    screen in Firefox. I’m not sure if this is a format issue or something to do with browser compatibility but I thought I’d post
    to let you know. The design and style look great though!
    Hope you get the problem solved soon. Thanks

  38. First off I want to say wonderful blog! I had a quick question in which I’d like to ask if you don’t mind.
    I was interested to find out how you center yourself and clear your thoughts before writing.
    I’ve had a hard time clearing my thoughts in getting my ideas out.
    I truly do take pleasure in writing however it
    just seems like the first 10 to 15 minutes are generally wasted simply just trying to figure out how to begin. Any recommendations
    or hints? Kudos!

Laisser un commentaire

Votre adresse de messagerie ne sera pas publiée.


*