Mercedes-Benz – Soul

Alors que les premières images de la publicité de Mercedes-Benz au SuperBowl ne laissaient dévoiler grand chose (surtout pour le teaser avec Kate Upton), Mercedes-Benz dévoile aujourd’hui sa publicité pour le SuperBowl avec, comme annoncé, Kate Upton, Usher et l’Oscarisé Willem Dafoe.

Dans cette publicité, intitulée « Soul », Dafoe joue le rôle du diable qui essaie de passer un pacte avec un jeune homme en lui promettant la nouvelle Mercedes-Benz CLA et tout ce qui va avec. Le jeune homme se met alors à rêver de tout ce que pourrait lui apporter de vendre sa conscience au diable.

[youtube]http://www.youtube.com/watch?v=oPNr0_6MnDo[/youtube]

Capture d’écran 2013-01-30 à 12.33.03

Capture d’écran 2013-01-30 à 12.32.32

Pour sa 2ème publicité de son histoire au SuperBowl, Mercedes-Benz essaie de toucher une cible plus large que ses consommateurs habituels, plutôt friands de golf habituellement. La marque souhaite donc toucher les amateurs de bière et de football aux Etats-Unis à travers cette publicité qui devrait contribuer à la mémorisation et l’association de la marque à l’événement, déjà forte grâce au partenariat de naming avec le stade où se jouera le SuperBowl 2013, le Mercedes-Benz SuperDrome de la Nouvelle Orléans.

62 Commentaires

  1. I was wondering if you ever thought of changing
    the structure of your website? Its very well written; I love
    what youve got to say. But maybe you could a little more in the way of content so
    people could connect with it better. Youve got an awful lot of
    text for only having 1 or 2 pictures. Maybe you could space
    it out better?

  2. Thank you, I have just been searching for info approximately this subject for a while and yours is the greatest I have found out
    so far. But, what in regards to the conclusion? Are you
    certain concerning the source?

  3. each time i used to read smaller articles or reviews that also clear their motive, and that is also happening
    with this paragraph which I am reading at this place.

  4. My brother suggested I might like this website. He was totally
    right. This post truly made my day. You can not imagine simply how much
    time I had spent for this information! Thanks!

  5. That is a really good tip particularly to those fresh to the
    blogosphere. Brief but very precise info… Thanks for sharing this one.
    A must read article!

  6. Howdy this is kind of of off topic but I was wondering if blogs use WYSIWYG editors or if you have to manually code with HTML.
    I’m starting a blog soon but have no coding expertise so I wanted to get advice from someone with experience.
    Any help would be enormously appreciated!

  7. Aw, this was an incredibly nice post. Taking the time and actual effort to make a really good article… but what can I say… I procrastinate a whole lot
    and don’t manage to get nearly anything done.

  8. Hi there it’s me, I am also visiting this web page regularly, this site is in fact nice
    and the visitors are truly sharing fastidious thoughts.

  9. Way cool! Some very valid points! I appreciate you writing this article and also the rest of the website is also very good.

  10. I’m more than happy to discover this website. I wanted to thank you for ones time for this fantastic read!!
    I definitely savored every bit of it and I have you bookmarked to check out new stuff on your
    site.

  11. Hi there, of course this article is in fact nice and I have learned
    lot of things from it about blogging. thanks.

  12. Hello, i believe that i noticed you visited my website thus i got here
    to return the favor?.I’m attempting to in finding things to enhance my site!I assume its ok to make use of a few of
    your ideas!!

  13. Oh my goodness! Amazing article dude! Many thanks, However I am having
    problems with your RSS. I don’t know why I cannot subscribe to it.

    Is there anybody having similar RSS problems? Anyone who knows
    the answer can you kindly respond? Thanx!!

  14. This website certainly has all the information and facts I needed concerning this subject and didn’t know who to ask.

  15. Wow! In the end I got a blog from where I know how to in fact get helpful information concerning my
    study and knowledge.

  16. Hi there, all is going well here and ofcourse every one is sharing data, that’s actually fine, keep up writing.

  17. It’s appropriate time to make some plans for the future and it is time to be happy.

    I’ve learn this put up and if I may just I desire to counsel you few fascinating issues or suggestions.
    Perhaps you can write next articles referring to this article.
    I wish to learn even more things approximately it!

  18. Thanks for every other informative site. Where else could I get that type of info written in such a perfect manner?

    I’ve a venture that I’m simply now running on, and I have been at the glance out for such
    info.

  19. Hello, i think that i saw you visited my blog
    so i came to “return the favor”.I’m trying to find things to improve my website!I suppose its ok to use some of your ideas!!

  20. I have been surfing online more than 3 hours today, yet I never found any interesting article like
    yours. It’s pretty worth enough for me. In my opinion, if
    all webmasters and bloggers made good content as you did, the web will be a lot
    more useful than ever before.

  21. I’m gone to convey my little brother, that he should
    also visit this blog on regular basis to take updated from newest gossip.

  22. Everything posted was very reasonable. However, what about this?
    what if you were to write a awesome headline?
    I ain’t saying your content is not solid., however what
    if you added a post title that makes people want more?

    I mean Mercedes-Benz – Soul | is kinda boring. You ought to
    peek at Yahoo’s home page and watch how they create post titles to get people
    to open the links. You might try adding a video or a pic or
    two to get people excited about what you’ve got to say.
    Just my opinion, it could make your posts a little livelier.

  23. It’s very effortless to find out any matter on web as compared
    to books, as I found this paragraph at this website.

  24. It’s actually a nice and useful piece of info. I’m
    happy that you simply shared this useful info with us.
    Please keep us up to date like this. Thanks for sharing.

  25. Do you have a spam problem on this website; I also
    am a blogger, and I was curious about your situation; many of us have created some nice
    practices and we are looking to exchange techniques with other folks, why
    not shoot me an email if interested.

  26. I like what you guys tend to be up too. This type of clever work and
    exposure! Keep up the great works guys I’ve included
    you guys to my personal blogroll.

  27. Pretty section of content. I simply stumbled upon your blog and in accession capital to claim that I acquire actually loved account your blog posts.
    Any way I’ll be subscribing on your augment and even I
    fulfillment you get entry to constantly fast.

  28. Hey There. I found your blog using msn. This is a very well
    written article. I’ll make sure to bookmark it and come back to read
    more of your useful info. Thanks for the post.
    I will definitely comeback.

  29. Hello my friend! I want to say that this post is
    amazing, nice written and include approximately all important infos.
    I would like to look extra posts like this .

  30. Hi my loved one! I want to say that this article is awesome, great
    written and come with approximately all important infos.
    I would like to peer more posts like this .

  31. It’s actually very complicated in this busy life to listen news on Television, thus I only use the web for that reason, and obtain the latest information.

  32. I blog frequently and I genuinely thank you for your
    content. This great article has truly peaked my interest.
    I am going to book mark your site and keep checking for new
    information about once per week. I subscribed to your RSS feed
    as well.

  33. Hello Dear, are you really visiting this website regularly, if so afterward you will absolutely
    take fastidious knowledge.

  34. Undeniably believe that which you stated. Your favorite reason appeared to
    be on the internet the easiest thing to be aware of.
    I say to you, I definitely get annoyed while people think about worries that they just don’t know about.
    You managed to hit the nail upon the top as well as defined
    out the whole thing without having side effect , people
    can take a signal. Will probably be back to get more.
    Thanks

  35. Hey there! I’m at work browsing your blog from my new iphone!
    Just wanted to say I love reading your blog and look forward to
    all your posts! Carry on the excellent work!

  36. What you published was very reasonable. However, think on this,
    suppose you were to create a awesome post title? I am not suggesting your content
    isn’t good, however suppose you added a post title to possibly
    grab people’s attention? I mean Mercedes-Benz – Soul | is kinda vanilla.
    You could look at Yahoo’s home page and see how they create article headlines
    to get viewers to click. You might add a video or a picture or two to get people interested about what you’ve got to say.
    Just my opinion, it would make your website a little livelier.

  37. You actually make it appear really easy along with your presentation but I to find this topic to be really
    one thing that I believe I would by no means understand.
    It seems too complicated and very extensive for me.

    I am having a look forward on your next publish, I’ll try to get the grasp of it!

  38. Hi, every time i used to check webpage posts here in the early hours in the morning, because i love to learn more and more.

  39. Hi there! This is my first visit to your blog!
    We are a collection of volunteers and starting
    a new initiative in a community in the same niche.

    Your blog provided us valuable information to work on. You have done a extraordinary job!

  40. Hello just wanted to give you a brief heads up and let you know a few of the pictures
    aren’t loading properly. I’m not sure why but I think its a linking issue.
    I’ve tried it in two different internet browsers and both show the same results.

  41. Your style is very unique in comparison to other folks I’ve read
    stuff from. Thank you for posting when you have the opportunity, Guess I will just bookmark this web site.

  42. Howdy! I’m at work browsing your blog from my new iphone!
    Just wanted to say I love reading your blog and look forward
    to all your posts! Carry on the great work!

  43. Hey! I realize this is sort of off-topic but I needed to ask.
    Does running a well-established website such as yours require a massive
    amount work? I am brand new to operating a blog however I do write
    in my diary daily. I’d like to start a blog so I can easily share my own experience and views online.

    Please let me know if you have any kind of suggestions or tips for
    brand new aspiring bloggers. Appreciate it!

  44. Hello! I just wanted to ask if you ever have any problems with hackers?

    My last blog (wordpress) was hacked and I ended
    up losing a few months of hard work due to no backup.
    Do you have any methods to prevent hackers?

  45. I blog quite often and I genuinely thank you for your content.
    This great article has really peaked my interest. I’m going
    to book mark your site and keep checking for new information about once per week.
    I subscribed to your RSS feed too.

1 Rétrolien / Ping

  1. Les 10 publicités du SuperBowl 2013 | Sportsmarketing.fr - Le Blog du Marketing Sportif

Laisser un commentaire

Votre adresse de messagerie ne sera pas publiée.


*