Roland-Garros : la loge adidas, un lieu éco-responsable pour les invités

Alors que la 2ème semaine du tournoi de Roland-Garros vient tout juste de débuter, adidas, partenaire de l’événement, nous a fait découvrir sa loge éco-responsable située sur le court Chatrier. Un lieu de convivialité destiné à faire des relations publiques tout en respectant au maximum l’environnement.

Dans sa démarche éco-responsable, adidas a souhaité faire de sa loge sur le court Chatrier une vitrine de son engagement pour le respect de l’environnement. Les matériaux utilisés sont choisis avec soin : sol recyclé et recyclable et impression avec encre durable, utilisation de lampes LED, restriction au maximum des déchets… Tous les équipements dédiés à la restauration sont recyclables afin de pousser l’expérience encore plus loin. La cerise sur le gâteau, un énorme logo adidas réalisé en lichen des bois naturel !

Dans cet espace, les invités sont immédiatement plongés dans l’univers Roland-Garros avec une décoration qui rappelle la terre battue et met en avant la campagne #MyGame qui utilise le verre et le blanc que l’on retrouve également dans la tenue des joueurs et joueuses engagés dans la compétition.

La volonté de proposer un espace dédié aux hospitalités totalement éco-responsable est une première à Roland-Garros et adidas se félicite d’être à l’origine de ce projet.

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