Choisissez l’affiche du Tour de France 2017 !

A l’occasion de l’édition 2017 du Tour de France, le comité d’organisation propose aux internautes de choisir l’affiche officielle de l’événement.

Pour la 104ème édition du Tour de France, le comité d’organisation propose aux internautes de choisir l’affiche officielle de la course pour l’année 2017. Au total, ce sont 7 affiches qui sont soumises aux votes du public parmi toutes les propositions. Les affiches sont très différentes en termes de création et d’univers graphique, il y en a pour tous les goûts. Ces dernières sont présentées avec le nom de leur créateur sur un site dédié à cette opération imaginé par Qualifio, il suffit de cliquer sur votre affiche préférée pour donner votre vote au visuel que vous appréciez le plus.

Cette opération implique le public ainsi que des artistes. Avec cette démarche, l’organisateur du Tour de France A.S.O communique autour de la course mythique bien avant que celle-ci commence en juillet prochain. Dans moins d’un mois, le parcours sera présenté à la presse, proposer de choisir l’affiche au grand public est également un moyen de le faire patienter.

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