Canal Plus recrute une chroniqueuse de choc pour la Coupe du Monde de Rugby

Canal Plus diffusera la Coupe du Monde de Rugby en intégralité à partir du 18 septembre prochain sur ses chaînes. Pour annoncer la compétition, la chaîne cryptée a décidé de mettre en scène ses chroniqueurs et experts dans une publicité qui vient d’être dévoilée sur le compte twitter de la marque.

C’est dans un vestiaire de rugby qu’on retrouve Isabelle Ithurburu, Sébastien Chabal, François Triaud, Eric Bayle et consorts, craignants l’arrivée de leur coach, embauchée par Canal Plus, pour la Coupe du Monde de Rugby et des consignes de jeu à respecter pour la compétition…

A noter que sur facebook, la vidéo a déjà totalisé plus de 200 000 vues sur la page officielle de Canal Plus.

Bien évidemment, les comptes twitter des chroniqueurs de Canal Plus et notamment celui de la ravissante Isabelle Ithurburu nous ont permis de découvrir l’envers du décor et des images insolites du tournage.

https://twitter.com/IsaIthurburu/status/641299422182309889

https://instagram.com/p/7YFd3ZlsBX/?taken-by=isaithurburu

Le dispositif de Canal Plus, qui vise aussi à recruter de nouveaux adhérents avec une offre promotionnelle à 24,90€ , est soutenue par un hashtag, #OnYEst.

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