LeBron James et Audemars Piguet dévoilent la Royal Oak Offshore Chronograph

LeBron James, double vainqueur de la NBA et quadruple MVP, vient de dévoiler en collaboration avec l’horloger suisse Audemars Piguet une montre en édition limitée, la Royal Oak Offshore Chronograph, qui est valorisée à plus de 50 000 dollars.

« J’ai toujours adoré les montres quand j’étais plus petit. Quand l’opportunité s’est présentée, je n’ai pas réfléchi très longtemps » a dit LeBron James au micro de CNBC, en Suisse. De la même manière, le CEO d’Audemars Piguet, François-Henry Bennahmias, a déclaré que « dès la première rencontre, je savais que nous allions travailler ensemble. » La montre est présentée dans un écrin en or rose de 18 carat, en céramique noire et sertie de pièces de diamants, le tout lié par un bracelet en cuir de crocodile gris. Seulement 600 montres seront disponibles à la vente, a annoncé l’horloger.

Cette montre est l’aboutissement logique d’un partenariat initié en 2011 entre Audemars Piguet et LeBron James, qui, je cite, « aime laisser une trace personnelle ». En effet, petit détail chic, la signature de LeBron est gravée en bleue sur le sapphire apposé à l’arrière de la montre. Pour Audemars Piguet, plus vieil horloger qui appartient toujours à la famille du fondateur, LeBron James partage les valeurs de la marque, à savoir l’excellence, la technique, le savoir-faire et une générosité sans égale.

LeBron James fait partie d’une lignée d’ambassadeurs de marque de renom comme Michael Schumacher (Formule 1), Lionel Messi (football), Sachin Tendulkar (Cricket) mais aussi Shaquille O’Neal (basketball).

Pour dévoiler la nouvelle Royal Oak Offshore Chronograph, LeBron James a posté un visuel sur son compte Instagram, avec le texte « Ma propre Royal Oak Offshore d’@audemarspiguet. Un combo Or Rose/Gris. Mec, chaque jour, je me lève et je sais que j’ai de la chance donc je ne prends pas cela pour acquis ! #MaPropreMontreQuoi #Fou #JusteUnGaminDAkronOhio »

Et voici la fameuse montre :

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