Super Bowl ou Coupe du Monde FIFA, quel événement génère le plus d’audience ?

Avec le Super Bowl qui aura lieu ce soir à New York, nous entrons dans une période faste en événement sportif. Jeux Olympiques, championnat du monde de Formule 1, Ligue des Champions, Roland-Garros, Tour de France, les événements sportifs vont s’enchainer, au grand plaisir des fans de sport. Mais l’événement que tout un peuple attend est sans doute la Coupe du Monde FIFA qui aura lieu au Brésil, terre spirituelle du football.

Avec le Super Bowl, la Coupe du Monde FIFA est sans doute l’événement qui inspire les plus les foules, capables de prodiguer des émotions dignes des plus grands films d’Hollywood. Mais ces deux événements offrent des opportunités uniques pour les annonceurs.

Au final, entre le Super Bowl et la Coupe du Monde, quel est l’événement le plus intéressant pour un annonceur ? Quel est le roi du Sport Business ? 

L’infographie ci-dessous établir un comparatif entre le Super Bowl 2013 et la Coupe du Monde FIFA 2010 qui a eu lieu en Afrique du Sud, et vous verrez qu’à 3 ans d’écart, la Coupe du Monde FIFA fait déjà très bonne figure et on peut très facilement se projeter sur les chiffres de l’édition 2014 qui s’annonce unique en son genre, notamment pour Twitter (11 millions de tweets seulement en 2010)

Des dépenses publicitaires, en passant par les audiences et l’audience sur les médias sociaux, tout y passe. De quoi nous faire dire qu’il n’y a qu’un seul football.

Football-Futbol-FINAL

46 Commentaires

  1. I’m really loving the theme/design of your website. Do you
    ever run into any browser compatibility problems? A couple of my blog audience have complained
    about my blog not working correctly in Explorer but looks great in Safari.
    Do you have any ideas to help fix this issue?

  2. For most recent news you have to go to see world wide web and on web I found this web
    page as a finest web site for most up-to-date updates.

  3. I do not even know how I ended up here, but I thought this
    post was great. I do not know who you are but definitely
    you’re going to a famous blogger if you aren’t already 😉 Cheers!

  4. Hi there everyone, it’s my first visit at this
    site, and post is actually fruitful for me, keep up posting such posts.

  5. Hi there i am kavin, its my first occasion to commenting anywhere, when i read
    this piece of writing i thought i could also create comment due to
    this sensible post.

  6. Greetings from Carolina! I’m bored at work so I decided to browse your site on my iphone during
    lunch break. I really like the knowledge you present here and can’t wait to take a look when I get home.
    I’m shocked at how fast your blog loaded
    on my cell phone .. I’m not even using WIFI, just 3G .. Anyhow, superb blog!

  7. What’s up friends, how is everything, and what you wish for to say
    about this piece of writing, in my view its truly awesome in support
    of me.

  8. My partner and I stumbled over here by a different website and
    thought I should check things out. I like what I see so i am just following you.

    Look forward to looking at your web page for a second
    time.

  9. Heya just wanted to give you a brief heads up and let you know a
    few of the images aren’t loading properly.
    I’m not sure why but I think its a linking issue. I’ve tried it in two different browsers and
    both show the same outcome.

  10. I wanted to thank you for this fantastic read!! I certainly enjoyed every bit
    of it. I’ve got you book-marked to check out new stuff you post…

  11. Have you ever thought about writing an ebook or guest authoring on other
    websites? I have a blog centered on the same ideas you discuss and would really like to have you share
    some stories/information. I know my visitors would value your work.
    If you are even remotely interested, feel free to shoot me an email.

  12. I would like to thank you for the efforts you’ve put in penning this
    site. I really hope to check out the same high-grade blog posts by you in the future as well.
    In fact, your creative writing abilities has motivated me to get my own, personal blog now 😉

  13. I was pretty pleased to find this great site. I wanted to thank
    you for your time due to this wonderful read!! I definitely loved every bit of it and i
    also have you saved as a favorite to see new things on your
    site.

  14. Hi, everything is going nicely here and ofcourse
    every one is sharing facts, that’s actually fine, keep up writing.

  15. When I initially left a comment I appear to have clicked on the -Notify
    me when new comments are added- checkbox and from now on whenever a comment is added I receive
    four emails with the same comment. There has to be a means you can remove me from that
    service? Cheers!

  16. Superb blog! Do you have any tips for aspiring writers?
    I’m planning to start my own blog soon but
    I’m a little lost on everything. Would you suggest starting with a
    free platform like WordPress or go for a paid option? There are so many choices out there that I’m completely overwhelmed ..
    Any suggestions? Cheers!

  17. Hello There. I discovered your weblog the usage of
    msn. This is a very well written article. I will be sure to bookmark it and come back to learn more of your useful information. Thank you for the post.
    I will certainly return.

  18. I savor, lead to I found exactly what I used to be having a look for.
    You have ended my four day long hunt! God Bless you man. Have a great day.
    Bye

  19. I enjoy what you guys are usually up too.
    Such clever work and coverage! Keep up the terrific works guys I’ve added you guys to my blogroll.

  20. Howdy! I know this is kind of off topic but I was wondering
    if you knew where I could find a captcha plugin for my comment form?
    I’m using the same blog platform as yours and I’m having trouble finding one?
    Thanks a lot!

  21. Thank you for every other wonderful article.

    The place else may just anybody get that kind of info in such
    a perfect means of writing? I’ve a presentation subsequent week, and I’m at the look for such info.

  22. Howdy, I do think your web site could possibly be having browser compatibility problems.
    When I take a look at your site in Safari, it looks fine but when opening in Internet Explorer, it has some
    overlapping issues. I just wanted to provide you with a quick heads up!
    Besides that, wonderful site!

  23. Howdy! I could have sworn I’ve been to this blog before but after browsing through some of the post I
    realized it’s new to me. Anyways, I’m definitely delighted I found it
    and I’ll be book-marking and checking back frequently!

  24. Its such as you read my mind! You appear to grasp a lot approximately this, such as you wrote the e-book
    in it or something. I believe that you simply could do with
    some % to pressure the message home a bit, but instead of that, this is fantastic blog.

    A fantastic read. I’ll definitely be back.

  25. Hello, this weekend is nice for me, for the reason that
    this occasion i am reading this enormous informative post here at my home.

  26. Heya this is kinda of off topic but I was wanting to know if blogs
    use WYSIWYG editors or if you have to manually code with HTML.
    I’m starting a blog soon but have no coding skills so I wanted to get guidance from someone with experience.
    Any help would be greatly appreciated!

  27. Its like you read my mind! You appear to know a lot about
    this, like you wrote the book in it or something. I think that you can do with
    a few pics to drive the message home a little bit, but other than that, this is wonderful blog.
    An excellent read. I will definitely be back.

  28. I will right away grasp your rss feed as I can’t find your email subscription link or e-newsletter service.
    Do you’ve any? Kindly permit me recognize in order that I could subscribe.

    Thanks.

  29. I enjoy what you guys are usually up too.
    This type of clever work and exposure! Keep up
    the fantastic works guys I’ve you guys to our
    blogroll.

  30. Hi! Someone in my Facebook group shared this website with us so
    I came to take a look. I’m definitely enjoying the information.
    I’m book-marking and will be tweeting this to my followers!
    Wonderful blog and great design and style.

  31. Hi! I simply wish to offer you a huge thumbs up for the great information you have right here on this
    post. I’ll be coming back to your website for more
    soon.

  32. Just want to say your article is as astonishing. The clearness
    for your publish is just great and that i could assume you are
    a professional in this subject. Well with your permission allow me to
    clutch your RSS feed to keep up to date with forthcoming post.

    Thanks 1,000,000 and please keep up the gratifying work.

  33. When I originally commented I clicked the « Notify me when new comments are added » checkbox and now each time a comment is added I get three emails with the same comment.
    Is there any way you can remove me from that service?
    Cheers!

  34. Z8OcMK In fact, the most effective issue about this film is how excellent it is actually as an epic quest film instead of how hilarious it as.

  35. It is really a great and helpful piece of information. I am happy that you shared this helpful info with us.
    Please stay us up to date like this. Thanks for sharing.

  36. An impressive share, I just given this onto a colleague who was doing a little analysis on this. And he in fact bought me breakfast because I found it for him.. smile. So let me reword that: Thnx for the treat! But yeah Thnkx for spending the time to discuss this, I feel strongly about it and love reading more on this topic. If possible, as you become expertise, would you mind updating your blog with more details? It is highly helpful for me. Big thumb up for this blog post!

3 Rétroliens / Pings

  1. Super Bowl ou Coupe du Monde FIFA, quel &eacute...
  2. SONY et Emirates stoppent le sponsoring de la FIFA
  3. Facebook veut récupérer les fans de sports qui privilégient Twitter – After Work

Laisser un commentaire

Votre adresse de messagerie ne sera pas publiée.


*