Beko, partenaire officiel de votre quotidien

La marque Beko utilise les codes du sport dans sa nouvelle campagne de communication « partenaire officiel de votre quotidien » et s’appuie également sur le FC Barcelone dont elle est partenaire.

Cette nouvelle campagne est globale et sera diffusée dans 30 pays à travers le monde. Beko accompagne les nouveaux modes de vie et se proclame « partenaire officiel du quotidien ». La marque s’appuie sur le fait que les équipements électroménagers sont omniprésents dans la vie de tous, qu’ils font partie du quotidien.

Un dispositif à 360° est prévu : publicités TV, campagne digitale, PLV en magasins, affichage, insertions presse afin d’assurer une visibilité maximale. En France, le film de marque sera diffusé pour la 1ère fois à la télévision sur beIN SPORTS à l’occasion du Classico le 2 avril à 20h30.

Le partenariat avec le FC Barcelone permet à Beko d’aller encore plus loin dans sa démarche. En plus d’afficher le logo Beko sur la manche de son maillot, l’équipe apparait dans la campagne dans le but de faire le lien avec le slogan « partenaire officiel de votre quotidien ». Des activations digitales seront mises en place autour de ce partenariat dans le but d’engager la communauté de Beko et du FC Barcelone et faire vivre des expériences « money can’t buy ».

Tülin Karabuk, Directeur Général Adjoint Marketing chez Beko explique : « Chez Beko, nous savons que chaque jour, des consommateurs recherchent des solutions pour gérer les imprévus de leur vie très intense. Par conséquent, nous nous assurons que tous nos produits soient conçus pour répondre à l’ensemble des besoins quotidiens des foyers. Nous sommes le partenaire officiel de leur quotidien et nous sommes impatients de déployer auprès de millions de consommateurs cette nouvelle plateforme mondiale, en commençant par le très attendu Classico le 2 avril prochain au Camp Nou. Chez Beko, nous croyons fermement qu’un véritable partenaire n’est pas seulement un sponsor – un vrai partenaire est toujours à vos côtés. Voilà pourquoi Beko est le partenaire officiel de votre quotidien. »

messi-beko

36 Commentaires

  1. Hi there! This blog post could not be written much better!
    Going through this article reminds me of my previous
    roommate! He constantly kept talking about this.
    I’ll forward this information to him. Pretty sure he’s going to have a very good read.

    Thanks for sharing!

  2. I’m not that much of a online reader to
    be honest but your blogs really nice, keep it up!
    I’ll go ahead and bookmark your website to come back in the future.
    All the best

  3. Hi there Dear, are you genuinely visiting this web site daily,
    if so afterward you will absolutely take fastidious experience.

  4. I am curious to find out what blog platform you are working
    with? I’m having some small security issues with my latest site and I would like to find something
    more safe. Do you have any solutions?

  5. Just want to say your article is as astounding.
    The clearness in your post is just great and i could assume you are an expert on this subject.
    Fine with your permission allow me to grab your RSS feed
    to keep updated with forthcoming post. Thanks a million and please
    continue the rewarding work.

  6. Excellent post. Keep posting such kind of information on your page.
    Im really impressed by your site.
    Hey there, You have done a great job. I’ll certainly digg it and personally
    recommend to my friends. I’m sure they’ll be benefited from this
    website.

  7. I absolutely love your website.. Pleasant colors & theme.
    Did you develop this site yourself? Please reply back as I’m planning to create my very own site and would like to find out where you got this
    from or just what the theme is called. Many thanks!

  8. Good day! Do you use Twitter? I’d like to follow
    you if that would be ok. I’m absolutely enjoying your blog
    and look forward to new posts.

  9. My developer is trying to convince me to move to .net from PHP.
    I have always disliked the idea because of the costs. But
    he’s tryiong none the less. I’ve been using Movable-type on several websites for about a year and am worried about
    switching to another platform. I have heard good things about
    blogengine.net. Is there a way I can import all my wordpress posts into it?
    Any kind of help would be greatly appreciated!

  10. Hey are using WordPress for your site platform? I’m new to the blog world but I’m trying to get started and
    create my own. Do you need any coding expertise to make your own blog?
    Any help would be greatly appreciated!

  11. I enjoy, lead to I found just what I used
    to be looking for. You’ve ended my 4 day long hunt!
    God Bless you man. Have a great day. Bye

  12. Every weekend i used to visit this web site, because i want enjoyment, since
    this this web site conations truly nice funny stuff too.

  13. I am really loving the theme/design of your site. Do you ever run into any internet browser compatibility
    problems? A small number of my blog visitors have complained about
    my website not working correctly in Explorer but looks great in Firefox.
    Do you have any recommendations to help fix
    this issue?

  14. When someone writes an article he/she retains the idea of a user in his/her
    mind that how a user can know it. So that’s why this post is
    outstdanding. Thanks!

  15. It’s hard to come by well-informed people about this subject, however,
    you sound like you know what you’re talking about!
    Thanks

  16. I just like the valuable information you provide to your articles.
    I will bookmark your weblog and check once more right
    here regularly. I am quite sure I will learn many new stuff proper here!

    Best of luck for the next!

  17. It’s an remarkable paragraph for all the internet viewers; they
    will obtain advantage from it I am sure.

  18. Hey there I am so delighted I found your blog page, I really found you by accident, while I was researching on Yahoo for something else,
    Anyhow I am here now and would just like to say cheers for a tremendous post and a all round interesting blog (I also love the theme/design), I don’t have time to read through it all at the minute but I have saved it and also added
    in your RSS feeds, so when I have time I will be back to read a lot more, Please do keep up the great job.

  19. If some one wants to be updated with hottest technologies therefore he must be pay a visit this website and be up to date all the time.

  20. Ahaa, its fastidious conversation concerning this post at this place
    at this website, I have read all that, so at this time me also commenting here.

  21. I’m really enjoying the design and layout of your website.
    It’s a very easy on the eyes which makes it much more
    enjoyable for me to come here and visit more often.
    Did you hire out a designer to create your theme? Excellent work!

  22. Everything is very open with a clear description of the challenges.

    It was definitely informative. Your website is very useful.
    Many thanks for sharing!

  23. Spot on with this write-up, I seriously believe that this
    site needs much more attention. I’ll probably be back again to read more, thanks
    for the advice!

Laisser un commentaire

Votre adresse de messagerie ne sera pas publiée.


*