Bar Refeali roule un patin à un geek pour GoDaddy.co

Voici une publicité du SuperBowl qui devrait vous arrêter dans vos tâches quotidiennes. Avant-hier, GoDaddy.co a dévoilé son 2ème spot publicitaire pour le SuperBowl avec la magnifique mannequin israëlienne, Bar Refeali, un spot publicitaire quelque peu inhabituel.

Bar Refeali, mannequin âgée de 27 ans etancienne compagne de Leonard DiCaprio pendant quelques années, représente le côté « sexy » de GoDaddy.co, alors que le geek, Jesse Heiman, 37 ans et loin des standards de beauté et de DiCaprio, représente le côté « smart » de GoDaddy.co. A eux deux, ils vont donner vie à la campagne « Smart meets sexy » lancée depuis le début de l’année par la marque sous l’impulsion de son agence Deutsch New York, une campagne censée se détacher des communications sexy et traditionnelles de la marque pour réinjecter de l’expertise produit (GoDaddy.co est une plateforme de réservation de noms de domaine et d’hébergement).

[youtube]http://www.youtube.com/watch?v=o-3j4-4N3Ng[/youtube]

go-daddy_0

2349077637

bar_danica1Réalisé par Mike Maguire, la publicité sera diffusée durant le premier quart-temps du SuperBowl ce soir. A noter que la 3ème personne de ce spot n’est autre que Danica Patrick, la grande conductrice de Nascar qui prouve elle aussi qu’elle dispose d’un physique agréable avec sa tenue en cuir noir.

Il semblerait que la publicité aie nécessité 45 prises selon GoDaddy et qu’à la fin Heiman se sentait avoir gagner « le championnat du monde des garçons ». Comme Heiman, cette publicité de GoDaddy.co est la première publicité du SuperBowl pour Bar Refaeli.

GoDaddy.co a déclaré que CBS, l’un des diffuseurs du SuperBowl, avait refusé 2 versions précédentes de la publicité, jugées trop provocatrices.

44 Commentaires

  1. If you are going for most excellent contents like me, just
    pay a visit this website every day as it gives quality contents, thanks

  2. Hi there to every one, the contents present at this web site
    are truly remarkable for people knowledge, well, keep up the good work fellows.

  3. It’s hard to come by well-informed people about this topic, but you sound like you know what you’re talking about!
    Thanks

  4. I think this is one of the most important info for me.
    And i am glad reading your article. But wanna remark on some general things, The
    site style is great, the articles is really excellent : D.
    Good job, cheers

  5. I have read so many articles on the topic of the blogger lovers however
    this post is really a good article, keep it
    up.

  6. Why visitors still use to read news papers when in this technological
    globe the whole thing is existing on web?

  7. Hi, i read your blog from time to time and i own a similar one and i was just curious if you get a lot of spam
    responses? If so how do you reduce it, any plugin or anything
    you can suggest? I get so much lately it’s driving me mad so any assistance is
    very much appreciated.

  8. Hi! I could have sworn I’ve been to this blog before but after checking through some of the post I realized it’s new to me.
    Anyhow, I’m definitely glad I found it and I’ll be bookmarking and checking back frequently!

  9. I am sure this piece of writing has touched all the internet visitors,
    its really really nice paragraph on building up new webpage.

  10. Quality articles or reviews is the secret to attract
    the visitors to go to see the web page, that’s what this web site
    is providing.

  11. Good way of telling, and fastidious article to take data about my presentation subject,
    which i am going to deliver in university.

  12. I just could not go away your site before suggesting that
    I really loved the standard info a person supply in your visitors?
    Is gonna be again frequently in order to check up on new posts

  13. After going over a number of the blog articles on your blog,
    I seriously appreciate your technique of writing a blog.
    I saved it to my bookmark website list and will be checking
    back in the near future. Please visit my web site as well and let me
    know how you feel.

  14. Heya i am for the first time here. I found this board and
    I find It really useful & it helped me out a lot.
    I hope to give something back and help others like you aided
    me.

  15. Hi, Neat post. There is an issue along with your website
    in web explorer, might test this? IE still is the market leader and a
    large part of other folks will miss your excellent writing due to this
    problem.

  16. It’s hard to come by knowledgeable people in this particular topic, however, you sound like you know what you’re talking about!
    Thanks

  17. Heya are using WordPress for your site platform? I’m new to the blog
    world but I’m trying to get started and set up
    my own. Do you require any html coding expertise to make your own blog?
    Any help would be really appreciated!

  18. Wow that was unusual. I just wrote an very long comment but after I clicked
    submit my comment didn’t show up. Grrrr… well I’m
    not writing all that over again. Anyways, just wanted to say excellent blog!

  19. Good day! Do you know if they make any plugins
    to help with SEO? I’m trying to get my blog to rank for some targeted keywords but I’m
    not seeing very good success. If you know of any please share.
    Appreciate it!

  20. Hi there, I believe your blog may be having web browser compatibility
    problems. When I take a look at your website in Safari,
    it looks fine however when opening in I.E., it has some overlapping issues.
    I just wanted to give you a quick heads up! Apart from that, fantastic blog!

  21. I’m extremely impressed with your writing skills as well as with the layout on your weblog.

    Is this a paid theme or did you modify it yourself? Either
    way keep up the nice quality writing, it’s rare to see a nice blog like this one nowadays.

  22. Heya i’m for the first time here. I came across this board and
    I find It truly useful & it helped me out a lot.
    I hope to give something back and help others like you aided me.

  23. Hello there, There’s no doubt that your blog
    could be having browser compatibility problems. Whenever I look
    at your blog in Safari, it looks fine however,
    if opening in IE, it has some overlapping issues.
    I simply wanted to provide you with a quick heads up!
    Aside from that, fantastic blog!

  24. Have you ever considered writing an e-book or guest authoring on other blogs?

    I have a blog based on the same topics you discuss and
    would love to have you share some stories/information. I know my readers would value your work.
    If you’re even remotely interested, feel free to shoot me an e-mail.

  25. If some one needs expert view about blogging and site-building after that
    i propose him/her to go to see this weblog, Keep up the pleasant work.

  26. I was pretty pleased to discover this great site.
    I wanted to thank you for your time for this fantastic read!!
    I definitely appreciated every part of it and i also have you book
    marked to look at new information on your website.

  27. Hi there! Do you know if they make any plugins to safeguard against hackers?
    I’m kinda paranoid about losing everything I’ve worked hard on. Any recommendations?

  28. Hello this is kind of of off topic but I was wondering if blogs use WYSIWYG editors or
    if you have to manually code with HTML. I’m starting a blog soon but
    have no coding know-how so I wanted to get guidance from someone with experience.
    Any help would be greatly appreciated!

  29. Hi! I know this is kinda off topic however I’d figured I’d
    ask. Would you be interested in exchanging links or maybe
    guest writing a blog article or vice-versa? My site goes over a
    lot of the same subjects as yours and I feel we could greatly benefit from each other.
    If you’re interested feel free to shoot me an e-mail.

    I look forward to hearing from you! Great blog by
    the way!

  30. What’s up to all, how is the whole thing, I think every one
    is getting more from this web page, and your views are
    good in support of new viewers.

  31. The other day, while I was at work, my cousin stole
    my apple ipad and tested to see if it can survive
    a thirty foot drop, just so she can be a youtube sensation. My iPad is now destroyed and she has 83 views.
    I know this is totally off topic but I had to share it with
    someone!

  32. Does your website have a contact page? I’m having problems locating it
    but, I’d like to shoot you an email. I’ve got some suggestions for your blog
    you might be interested in hearing. Either way, great
    website and I look forward to seeing it expand over time.

  33. Terrific work! That is the type of information that should be
    shared across the net. Shame on the seek engines for not positioning this post higher!
    Come on over and consult with my site . Thanks =)

  34. An impressive share! I’ve just forwarded this onto a
    co-worker who was conducting a little research on this.
    And he actually ordered me breakfast simply because I found it
    for him… lol. So let me reword this…. Thanks for the meal!!
    But yeah, thanx for spending time to discuss this subject here on your internet site.

  35. hello there and thanks in your information – I’ve certainly picked up something new from right here. I did on the other hand experience several technical points using this site, as I experienced to reload the web site many instances prior to I may just get it to load properly. I had been thinking about in case your hosting is OK? Not that I am complaining, but slow loading instances occasions will often impact your placement in google and could injury your high-quality ranking if ads and ***********|advertising|advertising|advertising and *********** with Adwords. Well I’m including this RSS to my e-mail and could look out for much more of your respective interesting content. Ensure that you update this again soon..

  36. My brother recommended I may like this web site.

    He used to be totally right. This put up truly made my day.
    You can not imagine just how so much time I had spent for
    this info! Thank you!

  37. If you would like to grow your knowledge just keep visiting this web page and be updated with the most up-to-date news posted
    here.

  38. Hey there! I know this is somewhat off topic but I was wondering if you knew where I
    could get a captcha plugin for my comment form? I’m using the same blog platform as yours and I’m having difficulty finding one?
    Thanks a lot!

1 Rétrolien / Ping

  1. Les 10 publicités du SuperBowl 2013 | Sportsmarketing.fr - Le Blog du Marketing Sportif

Laisser un commentaire

Votre adresse de messagerie ne sera pas publiée.


*