Samsung dévoile sa publicité pour le SuperBowl, avec une apparition de LeBron James

Après un très bon teaser très drôle jouant sur l’interdiction de prononcer la marque déposée « SuperBowl », Samsung dévoile ce matin sa publicité pour le SuperBowl en présence de Seth Rogen, Paul Rudd, de l’acteur de Breaking Bad, Bob Odenkirk, et une apparition de LeBron James, son ambassadeur de marque.

Enfin une très bonne publicité, alliant humour et produit pour le SuperBowl. Il semblerait que Samsung aie trouvé son créneau publicitaire avec sa signature « The Next Big Thing ».

On va démarrer avec le teaser de 60 secondes pour vous mettre dans le bain :

[youtube]http://www.youtube.com/watch?v=pzfAdmAtYIY[/youtube]

Et voici le film de 72AndSunny, réalisé par Jon Favreau et diffusé lors du 4ème quart-temps du SuperBowl

[youtube]http://www.youtube.com/watch?v=5ae7E8J7h7Y[/youtube]

lebron_james_samsung

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2 Rétroliens / Pings

  1. Lionel Messi dans la dernière publicité du Samsung Galaxy Note 3 et du Samsung Galaxy Gear
  2. Samsung signe avec la NBA

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