Le nouveau maillot de l’Olympique de Marseille réalisé par les supporters

Souvenez-vous en début d’année, l’Olympique de Marseille avec son équipementier de toujours, adidas, avait lancé un concours de design, invitant les supporters à réaliser un maillot inédit du club.

Aujourd’hui, après plus de 60 000 propositions sur l’application adidas MiTeam (permettant par ailleurs à tous les clubs amateurs de personnaliser leurs tenues), l’Olympique de Marseille et adidas révèlent le nouveau maillot du club.

Maillot adidas OM

Maillot adidas OM - dos

Maillot adidas OM - face

Le maillot vainqueur, de base noire avec des touches or, a été plébiscité via un vote des supporters sur la page facebook.com/adidasfootball parmi dix designs sélectionnés par l’effectif de l’OM. L’heureux gagnant de ce concours, Mathieu, aura le privilège, de voir ce maillot en action lors de certains matchs de championnat de la saison 2011-2012 ainsi que lors des prochains tours de Coupe de la Ligue et Coupe de France. Il sera porté pour la première fois lors du déplacement à Caen.

Plus qu’un maillot, adidas démontre à nouveau sa capacité à fédérer un public à travers une opération innovante (grâce à l’application adidas Mi Team), engageante et participative (soumission de créations et vote) autour d’un produit aussi important que le maillot du club. Tout un symbole donc de l’expertise et de la compréhension du nouvel environnement et du nouveau comportement du consommateur par adidas.

[youtube]http://www.youtube.com/watch?v=maMXA65TDcw[/youtube]

67 Commentaires

  1. Thank you, I’ve just been searching for information approximately this topic for a long time and yours is the greatest
    I have came upon till now. However, what about the bottom line?

    Are you certain about the source?

  2. You actually make it appear so easy along with your presentation but I find this topic to
    be actually something that I believe I might never understand.
    It kind of feels too complicated and very huge for me.
    I’m taking a look forward in your next submit, I will try
    to get the grasp of it!

  3. That is a great tip particularly to those fresh to
    the blogosphere. Simple but very accurate information…
    Thank you for sharing this one. A must read post!

  4. Your style is unique compared to other people I’ve read stuff from.
    Thank you for posting when you’ve got the opportunity, Guess I’ll just
    bookmark this page.

  5. Thank you for the auspicious writeup. It in fact was a amusement account it.
    Look advanced to far added agreeable from you!
    By the way, how can we communicate?

  6. Your mode of explaining all in this piece of writing is in fact
    good, all can without difficulty be aware of it, Thanks a lot.

  7. This is very interesting, You are a very skilled blogger.
    I’ve joined your feed and look forward to seeking more of your magnificent
    post. Also, I have shared your web site in my social networks!

  8. Hello, i read your blog occasionally and i own a similar one and i was just wondering if
    you get a lot of spam responses? If so how do you protect
    against it, any plugin or anything you can advise? I get so much lately it’s driving me crazy so
    any support is very much appreciated.

  9. Wonderful blog! I found it while browsing on Yahoo News.
    Do you have any suggestions on how to get listed in Yahoo News?
    I’ve been trying for a while but I never seem to get there!

    Thanks

  10. Undeniably consider that which you stated. Your favorite reason appeared to be on the net
    the simplest factor to take into accout of. I say to you,
    I definitely get annoyed at the same time as people think about concerns that they plainly do not recognise about.

    You managed to hit the nail upon the top and defined out the whole thing with no need side effect , other folks
    could take a signal. Will likely be again to get more. Thank you

  11. It’s actually a cool and helpful piece of information.
    I’m satisfied that you shared this useful info with us.
    Please keep us informed like this. Thank you for sharing.

  12. I absolutely love your blog and find a lot of your post’s to be exactly I’m looking for.
    can you offer guest writers to write content in your case?

    I wouldn’t mind creating a post or elaborating on a number of the
    subjects you write with regards to here. Again, awesome site!

  13. I’ve been browsing online more than 3 hours these days, but I
    never discovered any fascinating article like yours. It is lovely
    price sufficient for me. In my opinion, if all site owners and
    bloggers made just right content as you did, the web will likely be much more helpful than ever before.

  14. Right here is the right website for everyone who wishes to find out about
    this topic. You know a whole lot its almost tough
    to argue with you (not that I really will need to…HaHa).
    You certainly put a fresh spin on a topic that has been discussed for decades.

    Great stuff, just wonderful!

  15. I do not know whether it’s just me or if everybody else experiencing problems with
    your website. It seems like some of the text in your posts
    are running off the screen. Can somebody else please provide feedback and let
    me know if this is happening to them as well? This could be a problem with my web browser because I’ve had this happen before.
    Appreciate it

  16. Wow that was strange. I just wrote an extremely long comment but after I clicked
    submit my comment didn’t appear. Grrrr… well I’m not writing all
    that over again. Anyway, just wanted to say great blog!

  17. Wonderful article! This is the type of information that are meant to be shared around the web.

    Disgrace on the search engines for not positioning this publish upper!
    Come on over and consult with my website . Thank you
    =)

  18. When I initially commented I seem to have clicked the -Notify me when new comments are added- checkbox
    and now whenever a comment is added I receive four emails with the same comment.

    There has to be a means you are able to remove me from that
    service? Many thanks!

  19. Hi, i think that i saw you visited my site thus i came to “return the favor”.I am trying to find things
    to enhance my website!I suppose its ok to use some of your ideas!!

  20. Everything is very open with a very clear description of the
    challenges. It was really informative. Your site is very
    useful. Many thanks for sharing!

  21. Wonderful article! This is the kind of info that are supposed to
    be shared around the net. Disgrace on the seek engines for not positioning this put up upper!
    Come on over and consult with my website . Thank you =)

  22. I simply could not leave your website prior to suggesting that I really loved the standard information an individual supply on your visitors?

    Is gonna be again ceaselessly to check up on new posts

  23. I’m really enjoying the design and layout of your website.
    It’s a very easy on the eyes which makes it much more enjoyable for me to come here and visit more often. Did you
    hire out a developer to create your theme? Superb work!

  24. Thanks for the good writeup. It if truth be told used
    to be a leisure account it. Glance complicated to far brought agreeable from you!

    However, how could we keep up a correspondence?

  25. Hi there! I know this is kind of off topic but I was wondering which blog platform
    are you using for this website? I’m getting fed up of WordPress because I’ve had problems
    with hackers and I’m looking at options for another platform.

    I would be fantastic if you could point me in the direction of a good platform.

  26. You actually make it seem so easy with your presentation but I find this matter
    to be actually something which I think I would never understand.
    It seems too complex and extremely broad for me. I am looking forward for your next post, I’ll try to get the hang of it!

  27. May I simply just say what a relief to discover someone who truly understands what they’re discussing
    on the web. You definitely understand how to bring a
    problem to light and make it important. A lot more
    people really need to check this out and understand this side of the story.

    I can’t believe you’re not more popular since you certainly possess the gift.

  28. I got this website from my friend who informed me
    on the topic of this site and at the moment this time I
    am visiting this website and reading very informative articles or reviews here.

  29. Since the admin of this website is working, no uncertainty very
    quickly it will be famous, due to its quality contents.

  30. I every time used to study paragraph in news papers but now as I am a user
    of net therefore from now I am using net for articles, thanks to
    web.

  31. Thanks for finally writing about >Le nouveau maillot de l’Olympique de Marseille
    réalisé par les supporters | <Loved it!

  32. My relatives always say that I am killing my time here at web, however I know
    I am getting familiarity everyday by reading such fastidious posts.

  33. Great blog right here! Also your web site a lot up fast!
    What web host are you the use of? Can I am getting your associate link for your host?
    I desire my site loaded up as quickly as yours lol

  34. I do not even know how I ended up here, but I thought this
    post was great. I do not know who you are but definitely you’re going to a famous blogger if
    you aren’t already 😉 Cheers!

  35. I read this paragraph fully concerning the resemblance of latest and
    preceding technologies, it’s remarkable article.

  36. Just desire to say your article is as surprising. The clarity in your post is simply cool and i can assume you are an expert on this subject.
    Well with your permission allow me to grab your feed to keep up to date with forthcoming
    post. Thanks a million and please carry on the gratifying work.

  37. Write more, thats all I have to say. Literally, it seems as though you relied on the video to make your point.

    You obviously know what youre talking about, why throw away your intelligence on just posting videos to
    your weblog when you could be giving us something informative to read?

  38. Pretty section of content. I just stumbled upon your site and in accession capital to assert that I get in fact enjoyed account your blog posts.

    Any way I’ll be subscribing to your augment and
    even I achievement you access consistently fast.

  39. Very nice post. I just stumbled upon your weblog and wished to say that I have really enjoyed browsing
    your blog posts. After all I will be subscribing to your
    rss feed and I hope you write again soon!

  40. Wonderful goods from you, man. I’ve understand your stuff previous to
    and you’re just too fantastic. I really like what you have acquired here, really like
    what you are saying and the way in which you say it.
    You make it entertaining and you still take care of to keep
    it sensible. I cant wait to read far more from you. This is actually a terrific web site.

  41. Thanks for a marvelous posting! I truly enjoyed reading it,
    you might be a great author.I will ensure that I bookmark your blog
    and will often come back down the road. I want to encourage one
    to continue your great posts, have a nice morning!

  42. If some one wishes expert view concerning blogging and site-building then i suggest him/her to pay a quick visit
    this weblog, Keep up the nice job.

  43. We’re a group of volunteers and starting a new scheme in our
    community. Your web site provided us with valuable information to work on. You have
    done an impressive job and our entire community will be grateful to you.

  44. Write more, thats all I have to say. Literally, it seems as
    though you relied on the video to make your point. You clearly know what youre talking about, why waste your intelligence on just posting videos to your blog
    when you could be giving us something enlightening to read?

  45. You can certainly see your skills within the article you write.
    The sector hopes for more passionate writers like you who
    aren’t afraid to say how they believe. All the time go after your heart.

  46. I’ve been browsing online more than 2 hours today, yet I never found any interesting article like yours.

    It is pretty worth enough for me. In my opinion, if all website owners and bloggers made
    good content as you did, the net will be
    a lot more useful than ever before.

  47. I simply couldn’t go away your web site before suggesting that I really loved the standard info a person provide to your visitors?
    Is going to be back steadily to check up on new posts

  48. That is a great tip particularly to those fresh to the
    blogosphere. Short but very precise info… Appreciate your sharing this one.

    A must read article!

  49. Incredible! This blog looks just like my old one! It’s on a totally different topic but it
    has pretty much the same page layout and design. Superb choice of colors!

  50. I’m extremely impressed with your writing abilities as neatly as with the format
    to your blog. Is that this a paid topic or did you
    modify it your self? Anyway stay up the excellent high quality writing, it is rare to look a nice weblog
    like this one nowadays..

  51. Hey I know this is off topic but I was wondering if you knew of any widgets I could add to my
    blog that automatically tweet my newest twitter updates.
    I’ve been looking for a plug-in like this for quite some time and was hoping
    maybe you would have some experience with something like this.
    Please let me know if you run into anything.
    I truly enjoy reading your blog and I look forward to your
    new updates.

  52. It’s really a nice and useful piece of info. I am happy
    that you just shared this helpful information with us.
    Please stay us up to date like this. Thank you for sharing.

  53. Someone necessarily lend a hand to make significantly articles I’d
    state. This is the first time I frequented your web page
    and thus far? I amazed with the analysis you
    made to create this particular publish amazing.
    Fantastic activity!

  54. Hi there! Someone in my Myspace group shared this website with us so I
    came to check it out. I’m definitely enjoying the information. I’m book-marking and will be tweeting
    this to my followers! Superb blog and fantastic design.

Laisser un commentaire

Votre adresse de messagerie ne sera pas publiée.


*