Toyota – Social Networker Racer

Dans le cadre de la promotion de son nouveau concept car, la FT-86 II, Toyota vient de lancer un jeu de course innovant sur facebook.

Cette application facebook, appelée Social Network Racer, a été produite en flash 3D permettant aux joueurs d’évoluer dans un univers composé de contenu provenant de votre profil facebook, grâce à la technologie facebook connect. En effet, les façades des bâtiments situés autour de la piste montrent votre photo profil mais aussi celles de vos contacts, des pages que vous avez liké ou encore des statuts ou liens que vous avez posté. La personnalisation est poussée jusqu’au bout puisque la course elle-même est dessinée pour former les lettres de votre prénom

Vous avez bien évidemment l’option de partager votre course mais aussi de courir sur les pistes de tous vos amis, modélisées automatiquement.

Toyota a par ailleurs mis en place une course spéciale avec à la clé un voyage au Japon afin d’assister à la présentation officielle de la FT-86 II lors du Tokyo Motor Show.

Pour l’avoir testé, le résultat est surprenant, le jeu est vraiment fluide et même si l’utilisation de facebook connect est par moment trop poussée au sein du jeu même avec une surcharge de contenus, il faut souligner que cette personnalisation reste une première et démontre une nouvelle manière d’utiliser facebook au sein d’une production de contenus. Dommage que la voiture ne soit pas mis réellement en avant…

Ci-dessous quelques visuels de ma course et la vidéo de présentation de la Toyota FT-86 II.


26 Commentaires

  1. These are truly great ideas in on the topic of blogging.
    You have touched some pleasant points here. Any way keep up wrinting.

  2. Hmm it looks like your blog ate my first comment (it was super long) so
    I guess I’ll just sum it up what I submitted and say, I’m thoroughly enjoying
    your blog. I as well am an aspiring blog writer but I’m still new to the whole thing.
    Do you have any tips for rookie blog writers? I’d definitely
    appreciate it.

  3. Every weekend i used to visit this site, because i wish for
    enjoyment, as this this website conations genuinely pleasant funny data too.

  4. Good post but I was wondering if you could write a litte more on this topic?
    I’d be very thankful if you could elaborate
    a little bit more. Thanks!

  5. I blog often and I truly appreciate your information. This
    article has truly peaked my interest. I will book mark your blog and keep checking for new details about once a week.

    I subscribed to your Feed too.

  6. Greetings I am so thrilled I found your weblog, I really found you by mistake, while I was researching on Digg for
    something else, Nonetheless I am here now and would just like to say kudos for a remarkable
    post and a all round enjoyable blog (I also love the theme/design), I don’t have time to read it all
    at the minute but I have bookmarked it and also added
    in your RSS feeds, so when I have time I will be back to read
    a lot more, Please do keep up the superb b.

  7. Hi mates, fastidious post and fastidious arguments commented here,
    I am truly enjoying by these.

  8. Excellent post. I was checking continuously this weblog and I
    am impressed! Very helpful info specially the ultimate part 🙂 I deal with such information much.

    I was seeking this particular information for a very lengthy time.
    Thank you and good luck.

  9. Hello very nice web site!! Guy .. Excellent .. Superb .. I
    will bookmark your web site and take the feeds additionally?
    I’m glad to find a lot of useful information here in the post, we want work out extra techniques on this regard, thank you for sharing.

    . . . . .

  10. Every weekend i used to go to see this web page, because i want enjoyment, since
    this this web site conations really good funny data too.

  11. Greetings from Los angeles! I’m bored to tears at
    work so I decided to check out your website on my
    iphone during lunch break. I enjoy the information you present here and can’t wait to take
    a look when I get home. I’m shocked at how fast your blog loaded
    on my mobile .. I’m not even using WIFI, just 3G .. Anyways,
    very good site!

  12. I do consider all the ideas you’ve introduced to your post.
    They’re really convincing and can definitely work. Nonetheless, the posts are very short for novices.

    Could you please extend them a little from subsequent time?
    Thanks for the post.

  13. Hello there! This post couldn’t be written any better!
    Reading through this post reminds me of my good old room mate!
    He always kept chatting about this. I will forward this page to him.
    Pretty sure he will have a good read. Thank you for sharing!

  14. Hi! Do you know if they make any plugins to protect against hackers?
    I’m kinda paranoid about losing everything I’ve worked hard
    on. Any tips?

  15. I really like what you guys are usually up too.
    This sort of clever work and reporting! Keep
    up the excellent works guys I’ve incorporated you guys
    to my own blogroll.

  16. These are actually impressive ideas in about blogging.
    You have touched some nice factors here. Any way keep up wrinting.

  17. Hello to every body, it’s my first pay a visit of this
    website; this website consists of remarkable and actually fine material for visitors.

  18. If some one wishes to be updated with hottest technologies therefore he must be go
    to see this website and be up to date daily.

  19. Hi! Would you mind if I share your blog with my zynga group?
    There’s a lot of people that I think would really appreciate
    your content. Please let me know. Cheers

  20. Pretty nice post. I just stumbled upon your blog and wanted to say that I have really enjoyed browsing your blog posts.
    In any case I’ll be subscribing to your rss feed and I hope you write again very

  21. Hi there, I do think your web site could possibly be having browser compatibility issues.
    Whenever I look at your web site in Safari, it looks
    fine however, when opening in I.E., it has some overlapping issues.
    I simply wanted to provide you with a quick heads up!

    Aside from that, wonderful blog!

  22. Hi, of course this piece of writing is in fact fastidious and I have
    learned lot of things from it concerning blogging.

Laisser un commentaire

Votre adresse de messagerie ne sera pas publiée.