Caterham F1 et le crowdfunding pour courir à Abu Dhabi

Décidemment, l’actualité se bouscule en Formule 1. En plein week-end du Grand Prix du Brésil et en pleine lutte Hamilton-Rosberg pour le titre de champion du monde, Marussia a été placée en liquidation judiciaire : ses biens vont être vendus et son personnel licencié. Sans acheteur potentiel, Marussia a donc été placé en faillite.

L’autre « petite équipe » du paddock, Caterham, est quant à elle au bord du gouffre. L’équipe qui est toujours en redressement judiciaire espère pouvoir participer au Grand Prix d’Abu Dhabi qui aura lieu les 21-22-23 novembre prochain. Nous avons parlé du crowdfunding la semaine dernière avec Brabham, et bien c’est ce procédé qu’utilise Caterham pour tenter de participer au dernier Grand Prix de la saison.

caterham4

Les fans peuvent donner de l’argent directement ou acheter des produits dérivés de la marque Caterham. Le site crowdcube.com sur lequel on peut aider Caterham évoque l’historique de l’équipe qui est présente en Formule 1 depuis 2010 et qui n’a toujours pas inscrit le moindre point. Rappelons que l’équipe est entrée en F1 sous le nom de Team Lotus et qu’après un long procès concernant le nom « Lotus » l’équipe a couru sous le nom de Caterham, avant que son propriétaire Tony Fernandes la vende a un consortium inconnu à l’été 2014, faute de résultats. Un parcours chaotique pour cette équipe abonnée au fond de grille et qui lutte aujourd’hui pour sa survie. L’historique met aussi en avant les différents pilotes passés par Caterham, comme Jarno Trulli, Heikki Kovalainen, Vitaly Petrov, Charles Pic, Giedo Van Der Garde ou encore Kamui Kobayashi.

Notons également du coté des réseaux sociaux que le hashtag #RefuelCaterhamF1 centralisera les soutiens pour ce parcours vers Abu Dhabi. Caterham espère recueillir 2.3 millions de livres (autour de 3 millions d’euros) d’ici le 14 novembre au soir, et, pour cette première journée de crowdfunding, près de 520 000 livres ont été récolté, soit 22 % du chemin parcouru.

caterham2

Mais ce recours au financement participatif inquiète le monde de la F1. Il traduit bien sur une crise de la F1, comme les départs de Honda et Toyota il y a quelques années étaient déjà des signaux alarmants. Les réactions ne se sont pas faîtes attendre, à l’image de Christian Horner le team manager de Red Bull :

caterham3

« Je ne suis pas d’accord sur le fait que les fans financent une équipe (…) Les fans paient pour voir un spectacle offert par les équipes, ils ne devraient pas avoir à payer pour une équipe. Le concept est mauvais et cela ne devrait pas être autorisé. En Formule 1, on ne lave pas son linge sale en public ».

Pour Bernie Ecclestone, « Peut-être que des gens vont investir leur argent dans l’équipe, mais je pense que c’est un désastre. Nous ne voulons pas de mendiants en F1 ! Si les gens ne peuvent pas se permettre d’être en Formule 1, ils n’ont qu’à trouver autre chose à faire. »

Quoi qu’il en soit, la Formule 1 connaît une crise de son modèle économique et les débats pour un championnat 2015 qui compte pour l’instant à peine 18 voitures ne font que commencer…

39 Commentaires

  1. I needed to thank you for this very good read!! I certainly loved
    every little bit of it. I have got you bookmarked
    to check out new things you post…

  2. I like the helpful info you supply to your articles. I will bookmark your blog and take a look at again here regularly.
    I am somewhat certain I will learn many new stuff right here!

    Good luck for the following!

  3. Have you ever considered about adding a little bit more than just your articles?
    I mean, what you say is important and everything. Nevertheless imagine if you added some great photos or video
    clips to give your posts more, « pop »! Your content is excellent but with pics and clips,
    this blog could undeniably be one of the very best in its niche.

    Very good blog!

  4. Hi, i think that i noticed you visited my weblog thus i got here to go
    back the choose?.I am attempting to in finding things to improve
    my website!I assume its good enough to use some of
    your concepts!!

  5. When I initially commented I clicked the « Notify me when new comments are added » checkbox and now each time a comment is added
    I get three e-mails with the same comment. Is there any way you
    can remove me from that service? Many thanks!

  6. Exceptional post however , I was wondering if you could write a litte more
    on this subject? I’d be very grateful if you could elaborate a little bit further.
    Many thanks!

  7. Hello everybody, here every one is sharing these kinds of experience,
    thus it’s good to read this weblog, and I used to pay a quick visit this web site daily.

  8. Woah! I’m really enjoying the template/theme of this site. It’s
    simple, yet effective. A lot of times it’s very difficult to get that « perfect balance » between user friendliness and appearance.
    I must say you have done a amazing job with this.
    In addition, the blog loads extremely quick for me on Firefox.
    Exceptional Blog!

  9. You’re so interesting! I don’t suppose I’ve truly read through
    something like this before. So good to discover someone with a few genuine thoughts
    on this subject matter. Really.. thanks for starting this up.
    This website is one thing that is needed on the internet, someone with
    a little originality!

  10. I must thank you for the efforts you’ve put in writing this blog.
    I really hope to check out the same high-grade content by you in the future as
    well. In truth, your creative writing abilities has motivated me to get my own, personal website now 😉

  11. Excellent blog here! Also your website rather a lot up very
    fast! What web host are you the use of? Can I get your
    associate link to your host? I desire my website loaded up as
    quickly as yours lol

  12. whoah this weblog is fantastic i like reading your posts.
    Stay up the good work! You already know, many persons are looking around
    for this information, you can help them greatly.

  13. We’re a group of volunteers and opening a new scheme in our community.
    Your web site offered us with valuable info to work on. You’ve done a formidable job and our entire community will be grateful
    to you.

  14. Hey I am so happy I found your blog page, I really found you by mistake, while I was researching on Aol for something else, Anyhow I am here now and would just like to say thank you for a fantastic post
    and a all round exciting blog (I also love the theme/design), I don’t
    have time to go through it all at the minute but I have bookmarked it and also added your
    RSS feeds, so when I have time I will be back to read
    much more, Please do keep up the fantastic work.

  15. Hi there, You’ve done an excellent job. I’ll definitely digg it
    and personally suggest to my friends. I am confident they
    will be benefited from this website.

  16. Excellent blog here! Also your web site loads up fast! What host are you using?
    Can I get your affiliate link to your host? I wish my website
    loaded up as quickly as yours lol

  17. Hi would you mind letting me know which web host you’re utilizing?
    I’ve loaded your blog in 3 completely different web browsers and I must say
    this blog loads a lot faster then most. Can you recommend
    a good hosting provider at a reasonable price? Thanks, I appreciate it!

  18. Admiring the dedication you put into your site and detailed
    information you offer. It’s good to come across a blog every once in a while that isn’t the same out of date rehashed material.
    Excellent read! I’ve bookmarked your site and I’m adding your RSS feeds to my Google account.

  19. It is not my first time to visit this website, i am browsing
    this site dailly and take pleasant facts
    from here daily.

  20. A fascinating discussion is definitely worth comment. I believe
    that you should publish more on this topic, it might not be a taboo subject but typically people do not talk about such
    issues. To the next! Kind regards!!

  21. Do you mind if I quote a couple of your articles as long as I provide
    credit and sources back to your weblog? My blog site is in the exact same area of interest as yours
    and my visitors would really benefit from some of the information you present
    here. Please let me know if this alright with you. Thanks!

  22. Thanks for your marvelous posting! I truly enjoyed reading it, you are a
    great author.I will always bookmark your blog and
    may come back later in life. I want to encourage you to definitely continue your great
    work, have a nice holiday weekend!

  23. Greetings! Quick question that’s entirely off topic. Do you know how to make your site
    mobile friendly? My blog looks weird when viewing from my iphone.
    I’m trying to find a template or plugin that might be able to
    resolve this problem. If you have any suggestions, please share.
    Thank you!

  24. Hi everyone, it’s my first pay a quick visit at this site,
    and paragraph is really fruitful for me, keep up posting these types of articles.

  25. Do you mind if I quote a few of your posts as long as I provide credit and sources back to your site?

    My website is in the exact same area of interest
    as yours and my users would truly benefit from
    some of the information you present here. Please let me know if this ok with
    you. Regards!

  26. It’s going to be end of mine day, except before finish I am
    reading this wonderful piece of writing to increase my know-how.

  27. This design is incredible! You most certainly know how to keep a reader amused.
    Between your wit and your videos, I was almost moved to start my
    own blog (well, almost…HaHa!) Wonderful job. I really enjoyed what
    you had to say, and more than that, how you presented it.
    Too cool!

  28. Hmm is anyone else having problems with the pictures on this blog
    loading? I’m trying to find out if its a problem on my end or
    if it’s the blog. Any feed-back would be
    greatly appreciated.

  29. Thanks for the good writeup. It if truth be told was a entertainment account it.
    Look complex to more brought agreeable from you! By the
    way, how can we keep up a correspondence?

  30. Somebody essentially help to make severely articles I would state.
    That is the first time I frequented your web page and up to
    now? I surprised with the research you made to create this actual put up incredible.
    Excellent process!

  31. Everything is very open with a really clear explanation of the challenges.

    It was definitely informative. Your site is very helpful. Thanks for sharing!

  32. I think the admin of this website is truly working hard for his site, as here every
    information is quality based material.

  33. Hello! I know this is somewhat off topic but I was wondering which blog platform are
    you using for this site? I’m getting tired of WordPress because I’ve
    had issues with hackers and I’m looking at options for another platform.
    I would be awesome if you could point me in the direction of a good platform.

  34. continuously i used to read smaller articles or reviews which as well clear their motive, and that is also happening with this
    piece of writing which I am reading at this time.

1 Rétrolien / Ping

  1. Le crowdfunding, l’opportunité de voir vos projets aboutir. | Écobole

Laisser un commentaire

Votre adresse de messagerie ne sera pas publiée.


*