Nike dévoile le nouveau maillot extérieur du Paris Saint-Germain à New York

En pleine tournée aux Etats-Unis pour la préparation de la saison 2015-2016, le Paris Saint-Germain et son équipementier Nike Football ont dévoilé le nouveau maillot extérieur du club de la capitale, à New York.

Outre la coincidence de calendrier, New York est le parallèle quasi parfait pour un Paris Saint-Germain en quête de suprématie mondiale tant sur et en dehors des terrains. Pour l’occasion, Nike a décidé de mettre en avant les fans de la marque, à travers ce « keyshot » situé sur un rooftop de Brooklyn donnant sur la skyline de Manhattan. En effet, les Caméléons, équipe de foot à 5 qui a remporté divers tournois et activations Nike Football au cours des derniers mois, ont été invités par la marque pour disputer un match de prestige, à 5 contre 5, face à David Luiz, Edinson Cavani, Blaise Matuidi, Serge Aurier et Marquinhos, tous portant les chaussures de la collection NikeFootballX.


Le maillot extérieur conçu par Nike est donc doté d’un torse blanc classique et d’un col en V, complété par une bande rouge et bleue à l’arrière du cou, représentant les trois couleurs traditionnelles du club. Une série de fines bandes rouges prend place sur les épaules et sur les manches, à la manière d’un stromboscope, référence à la « Ville Lumière ». Bien évidemment, comme à l’accoutumée, l’inscription « Ici C’est Paris » figure à l’intérieur du col du maillot.



Ce lancement est aussi l’occasion pour Nike de communiquer autour de son application mobile, l’application Nike Football. En effet, les Caméléons ont réussi à gagner leur précieux sésame en s’inscrivant via l’application Nike Football, devenant de facto le nouveau passe-droit pour les consommateurs aux événements et expériences de marque. Cette application est donc aussi l’opportunité pour la marque de connaître encore plus son public en recueillant des données sur notamment la fréquence de pratique.

Le maillot est d’ores et déjà disponible sur et dès demain, 24 juillet en magasin.

46 Commentaires

  1. My relatives all the time say that I am wasting my
    time here at web, but I know I am getting know-how every day by reading such
    pleasant articles.

  2. Hi there are using WordPress for your site platform? I’m
    new to the blog world but I’m trying to get started and create my own. Do you require any coding knowledge to make your own blog?

    Any help would be greatly appreciated!

  3. I think the admin of this web site is truly working hard in favor of
    his web page, for the reason that here every material
    is quality based data.

  4. Someone necessarily help to make severely posts I would
    state. This is the very first time I frequented your website page
    and so far? I surprised with the research you made
    to create this particular put up amazing. Magnificent process!

  5. Everyone loves what you guys are usually up too. This type of clever work and reporting!
    Keep up the superb works guys I’ve incorporated you guys
    to my personal blogroll.

  6. Thanks , I have recently been looking for information approximately
    this topic for a while and yours is the best I’ve found out till now.
    But, what concerning the bottom line? Are you positive about the supply?

  7. My relatives always say that I am killing my time here at net,
    but I know I am getting experience all the time by reading thes good content.

  8. Hey there this is somewhat of off topic but I was wanting to know if blogs use WYSIWYG editors
    or if you have to manually code with HTML. I’m starting a
    blog soon but have no coding skills so I wanted to get
    advice from someone with experience. Any help would be enormously appreciated!

  9. Good post. I learn something new and challenging on websites I stumbleupon everyday.
    It will always be helpful to read through content from other authors and practice a little something
    from their websites.

  10. Hi just wanted to give you a brief heads up and let you know a few
    of the pictures aren’t loading correctly. I’m not sure why but I think its a linking issue.
    I’ve tried it in two different browsers and both show the same results.

  11. Hey just wanted to give you a quick heads up.
    The words in your content seem to be running off the screen in Firefox.

    I’m not sure if this is a format issue or something to do with browser compatibility but I figured I’d post
    to let you know. The design look great though! Hope you get the problem fixed soon. Many thanks

  12. When some one searches for his essential thing, so he/she desires to be available that in detail, therefore that thing is maintained over here.

  13. I every time used to study article in news papers but now as I am a user
    of internet therefore from now I am using net for
    articles or reviews, thanks to web.

  14. I visited many web pages except the audio quality for audio
    songs current at this web page is genuinely wonderful.

  15. Hey! Quick question that’s totally off topic. Do you know how to make your site mobile friendly?
    My blog looks weird when viewing from my iphone.

    I’m trying to find a theme or plugin that might be able to
    correct this issue. If you have any suggestions, please share.


  16. Please let me know if you’re looking for a article author for your weblog.
    You have some really great articles and I feel I would be a good asset.
    If you ever want to take some of the load off, I’d love to write some content for your
    blog in exchange for a link back to mine. Please shoot me an e-mail if
    interested. Kudos!

  17. I am not sure where you are getting your info, but good topic.
    I needs to spend some time learning more or understanding more.
    Thanks for excellent info I was looking for this information for my

  18. My family members every time say that I am wasting
    my time here at net, however I know I am getting familiarity every day by reading thes fastidious content.

  19. Greetings! I know this is kind of off topic but I was wondering which blog platform are you
    using for this site? I’m getting sick and tired of WordPress
    because I’ve had problems with hackers and I’m looking at alternatives
    for another platform. I would be great if you
    could point me in the direction of a good platform.

  20. You have made some really good points there.
    I looked on the web to find out more about the issue and found most individuals will go along
    with your views on this website.

  21. Outstanding post but I was wondering if you could write
    a litte more on this subject? I’d be very thankful if you could elaborate a little bit further.
    Appreciate it!

  22. Excellent blog here! Also your site loads up fast! What web host are you using?
    Can I get your affiliate link to your host?
    I wish my site loaded up as fast as yours lol

  23. I have been browsing on-line more than 3 hours today,
    but I by no means found any fascinating article like yours.
    It is beautiful price sufficient for me. Personally, if all web owners and bloggers made just right content as you probably
    did, the net might be a lot more helpful than ever before.

  24. Wonderful blog! I found it while searching on Yahoo
    News. Do you have any suggestions on how to get listed in Yahoo News?
    I’ve been trying for a while but I never seem to get there!

  25. Great blog right here! Also your site lots up very fast!
    What web host are you the use of? Can I am getting your affiliate hyperlink for your host?
    I desire my website loaded up as fast as yours lol

  26. After I originally left a comment I seem to have clicked on the
    -Notify me when new comments are added- checkbox and from
    now on whenever a comment is added I get four emails with the
    same comment. Is there a way you can remove me from that service?
    Thanks a lot!

  27. Excellent pieces. Keep writing such kind of information on your
    page. Im really impressed by your site.
    Hello there, You have done a great job.
    I’ll certainly digg it and in my opinion recommend
    to my friends. I’m sure they’ll be benefited from this site.

  28. I really like your blog.. very nice colors & theme.
    Did you create this website yourself or did you hire someone
    to do it for you? Plz respond as I’m looking
    to design my own blog and would like to find out where u got this
    from. appreciate it

  29. Tremendous issues here. I am very happy to see your article.
    Thanks a lot and I’m taking a look ahead to touch you.
    Will you please drop me a mail?

  30. Today, I went to the beach front with my kids. I found a
    sea shell and gave it to my 4 year old daughter and said « You can hear the ocean if you put this to your ear. » She placed the shell to her ear
    and screamed. There was a hermit crab inside and it pinched her ear.
    She never wants to go back! LoL I know this is completely off topic but I had to tell someone!

  31. Thanks for your marvelous posting! I certainly enjoyed reading it, you might be a great author.I will be sure to bookmark your blog and definitely will come back later on.
    I want to encourage that you continue your great work, have a nice

4 Rétroliens / Pings

  1. Nike dévoile le nouveau maillot extérieur du Paris Saint-Germain à New York | Netmag
  2. Une nouvelle montre Hublot pour le Paris Saint-Germain
  3. La nouvelle pub beIN SPORTS pour la Ligue des Champions est sortie !
  4. Le Paris Saint-Germain dévoile son maillot third

Laisser un commentaire

Votre adresse de messagerie ne sera pas publiée.