Lacoste dévoile le film de sa campagne Life is a Beautiful Sport

Après avoir dévoilé ses print semaine dernière, Lacoste dévoile son film de 30 secondes de sa campagne « Life is a Beautiful Sport ».

Dans ce film, faisant le parallèle entre les sensations fortes du sport et les émotions amoureuses, Lacoste, et son agence BETC, nous offre sa vision du sport et de la vie, le tout sur un son de Disclosure remixé par Flume : You & Me.

A découvrir juste en dessous

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  1. Lacoste présente sa nouvelle raquette LT12

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